Course Description Book - Hortonville Area School District

Course Description Book 2012-2013Multi-Media & Web Design (6071-72) will teach proficiency in digital media. Software includes Flash, Photoshop, Dreamweaver, and Movie Maker.Students will create presentations using videos, animation, graphics and digital images. A significant portion of this class will involve web design.Students will incorporate features learned in Flash, Photoshop, and Dreamweaver to create websites. Along with Adobe products, students will be usingWeb 2.0 programs to enhance their 21st century skills. Students will also receive an overview of Digital Citizenship.‣ - Computer Applications (.5 credit) Both Semester 9, 10, 11, 12Advanced Multi-Media & Web Design (6073-74) will assimilate and adapt concepts from Multi-Media and Web Design. They will learn advancedtopics in Flash, Photoshop, and Dreamweaver. The learning will be student directed with students developing project proposals for teacher approval in theareas which interest the student.‣ - Multi-Media & Web Design (.5 credits) Both Semesters 11, 12Independent Study in Additional Advanced Programming Topics (6081-82) will review C++ or Java basics, (student/instructor decision) this coursewill cover functions with references parameters; functions vs members which include overload functions, default arguments, templates and recursion; textfiles and streams; switch and enum statements; arrays, pointers, and vector classes; and time permitting - searching and sorting.‣ - Advanced Programming & Consent of Instructor (.5 credit) Both Semesters 11,12Sports & Entertainment Marketing (6063-64) provides an understanding of the marketing used in the world of sports, hospitality, and entertainment.Students will learn how to analyze customer profiles, list sponsorship opportunities, and develop advertising campaigns for sporting events, entertainmentvenues, and the hospitality industry. Students are involved in developing actual promotional activities and plans. Students will also have the opportunityto join the optional student organization DECA.‣ - None (.5 credit) Both Semesters 10, 11, 12Marketing I (6109-10) will provide you with techniques and concepts used in contemporary marketing and business including: finance, promotions,pricing, product/service management, distribution, selling, and marketing information management. The course also provides you with an opportunity tobecome involved in DECA, the co-curricular student organization for students interested in careers in marketing, management, and entrepreneurship.‣ - None (.5 credit) Both Semesters 10, 11, 12Marketing Management (6111-12) students will transfer and apply the knowledge learned in other marketing class(es) to a retail setting (The SchoolStore). The students will rotate through various management positions within the store learning each aspect of its operations. Students will learn andapply the following skills: leadership and management of marketing planning, customer service, pricing, advertising, and sales. Students will also learnhow the business works from ordering products, planning promotions and seeing what effect they have on the store’s profit.Previous Marketing class (.5 credit) Both Semesters 10, 11, 12Entrepreneurship (6115-16) is designed to prepare students for an economics system where small business is of vital importance. Students will gothrough the process of developing a business and marketing plan. They will have the opportunity to creatively plan and implement their own businessideas. Students will explore the possibilities of starting a business by analyzing the current market and matching it to their own interests and skills.Students will also explore different aspects of marketing, including price, promotion, advertising and selling products.‣ - Keyboarding Skills (.5 credit) Both Semesters 11, 1214