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EUROPEAN TOURISM 2010 – Trends & Prospects - VisitBritain

EUROPEAN TOURISM 2010 – Trends & Prospects - VisitBritain

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European Tourism in <strong>2010</strong>: <strong>Trends</strong> & <strong>Prospects</strong> (Q2/<strong>2010</strong>) 27same month of 2008, while bank credit has yet to pick up. And althoughRussian export volumes will suffer much less than countries in central Europefrom stagnating Eurozone demand, the crisis in the region over the last fewmonths has been a contributory factor in dampening oil prices.Central & Eastern Europe: GDP% year129RussiaRomania630Poland-3Hungary-6-9-122000 2001 2002 2003 2004 2005 2006 2007 2008 2009 <strong>2010</strong>Source: Haver AnalyticsBut the countries most vulnerable to the negative impacts of the Eurozone crisisare those in emerging Europe that are currently having to implement significantfiscal tightening this year (both Romania and Bulgaria were still in recession inQ1), as these economies will no longer be able to count on support from animproving export outlook. Moreover, the diminished appetite for risk amongglobal investors makes it imperative that countries show continued andunambiguous commitment to their fiscal adjustment programmes. However, thenew Hungarian government has not done this. In the last month, its bond yieldshave risen significantly and the HUF has dropped to its lowest level in nearly ayear. This could hit confidence and undermine the encouraging economicperformance seen in Q1.Central and EasternEuropean economiesare at risk from theEurozone crisis.JapanRevised Q1 GDP data showed growth unchanged at a very healthy 1.2% on thequarter, led by another strong performance by exports and a more modestrecovery in private consumption.With upward revisions to previous quarters as well, we now forecast GDPgrowth of 2.8% for <strong>2010</strong> even though we expect the pace of growth to slowsomewhat over the coming quarters.Japan has entered intowhat appears to be aperiod of sustainedeconomic growth.Inventory building has so far contributed little to the Japanese recovery, possiblyindicating a continued degree of caution on the part of firms about futuredemand prospects. In addition, capital spending is lagging the strong rebound inexports, also suggesting a cautious business sector.Industrial output growth looks set to ease over the coming months, and therecent rise in retail sales is also likely to tail off as consumer incentive schemes© European Travel Commission, July <strong>2010</strong>

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