Hui-ling Wang - Staff

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Interaction-level AnalysisNo analogue for interaction-level analysis exists inthe current literature on strategy– Hofer and Schendel (1978) define 4 hierarchical levelsof strategy: enterprise, corporate, business andfunctional. Interaction-level analysis is sub-functional.– Dyer and Singh (1998) define relational view ofstrategy. The unit of analysis is inter-organizational (anetwork or coalition of firms). Interaction-level analysisviews the problems from the perspective of a singlefirm, and is more fine-grained.
Interaction-level View of StrategyAddresses need for intra-organizational units of analysis andcorresponding conceptions of strategic thinking
Page 1 and 2: Hui-ling WangPh D student, part-tim
Page 3 and 4: The Project to be Discussed I• Re
Page 5 and 6: eB2B ConfigurationBusinessmodelsMar
Page 7 and 8: eB2B RelationshipsTraditional B2Bde
Page 9: Interaction-level AnalysisInteracti
Page 13 and 14: Strategic ConsistencyA pair of stra
Page 15 and 16: Potential for Academic Collaboratio
Page 17 and 18: Personal Areas of SuccessGood at so

Hui-ling Wang - Staff

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