LandRoverUSA.com/Reducing our dependencyOur plan for asustainable future.We take our responsibility to ourplanet very seriously, with anintegrated and innovative approachfor a more sustainable business andlower carbon world. As a companywe are committed to:on fossil fuels and the production of man-made CO2 emissionsUsing fewer resourcesand creating less wasteEnthusing our employeesand stakeholders for sustainable business developmentIN SUPPORT OF54
At Land Rover wedo this by investingin four key areas:e_TERRAIN®TECHNOLOGIES. EfficiEntpowEr systEms, lightwEightstructurEs, rEducEd EmissionsA joint £800m investment into newtechnologies designed to reduceco 2 emissions and improve fuelconsumption. we are targeting a25 percent reduction in joint fleetaverage tailpipe co 2 emissionsby 2015, as part of our carbonmanagement plan. the all-newrange rover Evoque and lr2vehicles include innovative stopstart technology (on the dieselmanual gearbox) and intelligentpower system management (ipsm)with regenerative braking, justtwo examples of e_tErrAin®tEchnologiEs that reduce ourvehicles carbon footprint. what’smore, land rover’s Adaptivedynamics system constantly monitorsvehicle performance, to enhancedriving and emissions efficiencies.SUSTAINABLEMANUFACTURING. usingfEwEr rEsourcEs And crEAtinglEss wAstEworld class manufacturing facilities,certified to iso14001 since 1998.As a company, we are targeting a25 percent reduction in operatingco 2 emissions by 2012, 25 percentin waste to landfill and 10 percentin water consumption, based on2007 levels. our activities includefactory energy efficiencies, cuttingtransport miles and the carbonoffset of all co 2 emissions frommanufacturing assembly. But itdoesn’t stop there. Every newvehicle is designed to be 85 percentrecyclable and reusable, in addition95 percent recoverable and reusable,with 10 percent specifically forenergy recovery.CO 2 OFFSETTING.invEsting in rEnEwABlE EnErgy,tEchnology chAngE And EnErgyEfficiEncy projEctsfor every ton of co 2 emitted duringthe manufacturing assembly of all ourvehicles, land rover invests in carbonreduction projects that reduce anequivalent ton of co 2 elsewhere.in addition, we enable our customersto offset their first 45,000miles/72,000 km of driving in theirnew vehicles. we do this in the uKas well as countries in Europe, themiddle East and Asia. independentlyadministered by climatecareand forum for the future, co 2offsetting allows us to take actionnow, to reduce our impact onthe environment, as part of ourintegrated carbon management plan.CONSERVATIONAND HUMANITARIANPARTNERSHIPS. worKingpArtnErships for consErvAtionAnd sociEty’s gAinour vehicles are designed forpurpose, so are used by conservationand humanitarian organisationsworldwide. working with our fiveglobal conservation partners andthe international federation ofred cross and red crescentsocieties (ifrc), land rover is proudto support the important work ofthe royal geographical society(with iBg), the Born free foundation,Earthwatch institute, BiosphereExpeditions and the china Explorationand research society.FACTWe will use life cycle assessmentto understand the environmentalimpact of our vehicles, including theuse of e_TERRAIN¨ TECHNOLOGIES,beginning with Range Rover Evoque.FACTTurning waste food into energy in atrial at our headquarters in Gaydon,has diverted 43 tons of wastefrom landfill and saved 3.7 tonsof CO 2 emissions.FACTWe plan to offset approximately3,000,000 tons of CO 2 emissionsby 2012.FACTIn 2010, Land Rover launched a newthree-year global initiative with theIFRC entitled ÔReaching VulnerablePeople Around the WorldÕ.Land Rover has supported theIFRCÕs life saving work since 2007and to date has given over £4min vital funding and vehicle supportto help vulnerable people aroundthe world.
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