CR&S Report 2009 - Stockland

COMMUNITYRESIDENTIALPROJECTS WITHA COMMUNITYDEVELOPMENTPLAN22 %COMMUNITYStrengthening our place within thecommunity is one of the five strategicthemes in our CR&S strategy.This includes:community development,program,We have been focusing on these areas byimplementing specific initiatives as well asbuilding internal and external understandingof our role in the community.Community information in this reportThe community development sectionincludes information on communityengagement in our developments and ourimpact on local and national economies.The community investment section detailsour Giving and Volunteering program andhow we are measuring our communitycontribution through the LondonBenchmarking Group.COMMUNITY DEVELOPMENTCommunity development is a priority in oursustainability strategy. We aim to createsustainable and vibrant communities thatthrive long after we have completed ourdevelopments. To achieve this we needto engage with the local community andother key stakeholders. This can lead tous adapting our projects in response toconcerns raised by the local community(see Point Lonsdale case study on page 19).It is also critical to the development ofcommunity and social programs on ourprojects (see East Village case study).Community development plansTo help us develop sustainable communitieswe have community developmentplans. At the end of FY09, 22 per centof our residential communities and twoRetirement Living projects had communitydevelopment plans in place. However, thereis inconsistency in how these plans aredeveloped and most are not documented.We recognise that we need to developa consistent approach to communitydevelopment and are therefore refiningcommunity development guidelines anddeveloping a toolkit for Residential andRetirement Living projects.Community development guidelinesOur Residential Communities businesscurrently implements various communitydevelopment initiatives in terms of bothbuilt infrastructure and social programs.We are aiming to replicate the initiativesthat have proven to be most successful inthe community and introduce world-classinitiatives founded from the Peter DalyInternational Fellowship of 2009 onsocial sustainability.Our development managers will beintroduced to the community developmentguidelines and a supporting toolkit at atraining program in the first quarter of FY10.The guidelines will be launched in thesecond quarter and will be piloted on ourNorth Lakes residential community. Theywill then be applied to the priority stakeholderprojects in our Residential Communities andRetirement Living projects over the courseof FY10.The guidelines set out how to gather socialresearch and require our projects to test theassumptions made from this informationwith community stakeholders. They provideadvice on how to create a sustainablecommunity that thrives after we finishdevelopment. The guidelines will enableus to:at each of our developments to ensurebetter outcomes for existing and futureresidents,approach to community development,community projects nationally,on current and future projects.OUR IMPACT ON LOCAL, REGIONAL AND NATIONAL ECONOMIESResidentialRetirementLivingNumber of jobs created directly by the project(Residential and Retirement Living only) 4,825 50Number of jobs created through construction andmaintenance work (Residential and Retirement Living only) 10,837 23340Stockland Corporate Responsibility & Sustainability Report 30 June 2009