Finally, a dedicated Secretariat supported the Task Force over the past 18 months.The team was led by Susan Murray <strong>and</strong> comprised Joanne Delorme, Patricia Dunphy,Ralph Frustaglio, John Kane, Bruno Lévesque, Andrew McDermott, Marc-AndréPigeon, Jennifer Robson, Claudette Rotondo <strong>and</strong> Adam Schjott. We express oursincere appreciation to each of you for allowing us to conduct our work effectively <strong>and</strong>efficiently. Your energy, resourcefulness <strong>and</strong> hard work have been of significant value,not only to us, but also to present <strong>and</strong> future generations of <strong>Canadians</strong>.2TASK FORCE ON FINANCIAL LITERACY – Acknowledgements
www.financialliteracyincanada.comThe Honourable James M. Flaherty, P.C., M.P.Minister of FinanceHouse of CommonsOttawa, Ontario K1A 0A6Dear Minister Flaherty:On behalf of the Task Force on Financial Literacy, we are pleased to submit our final reportsetting out a proposed National Strategy on Financial Literacy <strong>and</strong> recommendations, inaccordance with our m<strong>and</strong>ate.Throughout this past year, the Task Force has had the privilege of consulting with <strong>Canadians</strong>on an issue that is critical to their prosperity. The objective of strengthening the financial skillsof <strong>Canadians</strong> is a long-term undertaking that is increasingly relevant to each individual <strong>and</strong>household <strong>and</strong> to our society as a whole, irrespective of the particular state of the economy.Yet our consultations, research <strong>and</strong> deliberations took place during a turbulent period in theCanadian <strong>and</strong> global economy. <strong>Canadians</strong> have never before faced such a combination ofeconomic circumstances: low interest rates, volatile equity markets, high personal debt levels,<strong>and</strong> a vast number of choices in financial products. This both explains the strong interest in theTask Force’s m<strong>and</strong>ate among stakeholders <strong>and</strong> underscores the timeliness of this initiative.Five priorities underpin our proposed National Strategy: (1) We believe that responsibility for theStrategy’s outcome must be shared among all stakeholders. (2) The coordination of the variousinitiatives will require strong leadership <strong>and</strong> multi-stakeholder participation. (3) Financial literacyrequires lifelong learning, which must start at school <strong>and</strong> accompany <strong>Canadians</strong> through theirkey life events. (4) Resources <strong>and</strong> innovative approaches will be necessary to raise theawareness of <strong>Canadians</strong> about the importance of adopting good financial behaviours, <strong>and</strong> toreach them in the most effective ways possible. (5) Accountability will be key to the success ofthe Strategy: stakeholders will need to be able to demonstrate the impact of their interventions,<strong>and</strong> solid indicators will be required to measure progress over time.We would like to express our thanks to all stakeholders – private citizens, government agencies,business, labour organizations, non-profit agencies <strong>and</strong> voluntary organizations – who attendedour public meetings <strong>and</strong> who submitted written briefs of their proposals to improve financialliteracy. <strong>Their</strong> valuable contributions not only helped our work, but have also advanced the overallunderst<strong>and</strong>ing of financial literacy in Canada. While much excellent work had been done in thisfield by other countries <strong>and</strong> international bodies <strong>and</strong> was captured in our preliminary research,we now have a truly Canadian perspective from which to build future programs.We would also like to recognize the significant contribution of our fellow Task Force memberswho devoted themselves to this vital work. Despite a long <strong>and</strong> strenuous journey, their energy<strong>and</strong> enthusiasm have remained undiminished.Finally, on behalf of the entire Task Force, we express our appreciation for the privilege ofparticipating in this important initiative. Hearing views from every region <strong>and</strong> from all walks oflife has been an unforgettable <strong>and</strong> tremendously rewarding experience. We are confident thatour recommendations will set us on a clear path toward greater financial literacy <strong>and</strong>, in doingso, will help all <strong>Canadians</strong> build a brighter future.Donald A. StewartChairL. Jacques Ménard, O.C., O.Q.Vice ChairTASK FORCE ON FINANCIAL LITERACY – Message from the Chair <strong>and</strong> Vice Chair 3
- Page 1 and 2: Report of Recommendations on Financ
- Page 3 and 4: Table of ContentsAcknowledgements..
- Page 5: AcknowledgementsContributions of ma
- Page 9 and 10: touches all residents, our recommen
- Page 11 and 12: 3. Lifelong LearningWe believe that
- Page 13 and 14: ensure, at the highest level, accou
- Page 15 and 16: • Navigate the ever-changing fina
- Page 17 and 18: Figure 1: National Average Scores,
- Page 19 and 20: Figure 3: Ratio of Household Debt t
- Page 21 and 22: Figure 4: Key Results from the 2003
- Page 23 and 24: Figure 6: National Strategy on Fina
- Page 25 and 26: GovernmentsGovernments are uniquely
- Page 27 and 28: play a crucial role in providing fi
- Page 29 and 30: Figure 7: Shared Responsibility - M
- Page 31 and 32: term. Further, the mandate should n
- Page 33 and 34: • Enable stakeholders to be activ
- Page 35 and 36: Figure 9: Life EventsReceivingunexp
- Page 37 and 38: Figure 10: Essential Skills - Money
- Page 39 and 40: We commend those authorities who ar
- Page 41 and 42: Governments may consider leveraging
- Page 43 and 44: considering the purchase of a finan
- Page 45 and 46: “lunch and learn” seminars and
- Page 47 and 48: The Role of Professional AdviceThe
- Page 49 and 50: In some cases, programs reach many
- Page 51 and 52: Student Loans Directorate at the De
- Page 53 and 54: The UAS is also “designed to incr
- Page 55 and 56: Throughout the public consultation
- Page 57 and 58:
since 1982. His report, entitled
- Page 59 and 60:
Take-up of Government BenefitsEarli
- Page 61 and 62:
Programs for SavingIn our deliberat
- Page 63 and 64:
programs. We encourage, as a supple
- Page 65 and 66:
When it comes to online learning, h
- Page 67 and 68:
Public Awareness CampaignCreative a
- Page 69 and 70:
Fraud Prevention and EducationWe pr
- Page 71 and 72:
Self-Assessment ToolStudies and sur
- Page 73 and 74:
contests could also be used to fost
- Page 75 and 76:
ear a responsibility to communicate
- Page 77 and 78:
The federal, provincial and territo
- Page 79 and 80:
4.5.Planning ahead (thinking about
- Page 81 and 82:
students have acquired some of the
- Page 83 and 84:
and offer funding and professional
- Page 85 and 86:
To that end, the Government should
- Page 87 and 88:
Important research gaps remain, how
- Page 89 and 90:
Conclusion: The Way ForwardSuccess
- Page 91 and 92:
AppendicesAppendix A: Summary of Re
- Page 93 and 94:
19. The Task Force recommends that
- Page 95 and 96:
Appendix B: Members of the Task For
- Page 97 and 98:
2520151050Most Canadians are making
- Page 99 and 100:
2520151050Few Canadians keep themse
- Page 101 and 102:
Appendix E: Selected BibliographyTh
- Page 103 and 104:
Ipsos Reid. (2009). CSA Investor In
- Page 105 and 106:
Standing Senate Committee on Bankin