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AGM Booklet - eLIG

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Elisabetta Artioli<br />

Communication Manager, Lattanzio Group<br />

artioli@lattanziogroup.eu<br />

http://www.lattanziogroup.eu/en<br />

Personal Profile<br />

Elisabetta Artioli has an extensive background in marketing management for the<br />

leading consumer brands of Italian and multinational companies in the food and<br />

pharmaceutical sectors, with experience in international coordination abroad.<br />

An expert in branding and communication, since 2007 she has focused on<br />

specialized consulting for small and medium-sized businesses in a range of<br />

industrial and service sectors (appliances, medical equipment, cosmetics, clothing<br />

and business services).<br />

She works on communications management for projects of organizational<br />

reconfiguration, staff training, the rationalization of communications plans and<br />

budget optimization. She also oversees image development projects through<br />

drafting positioning strategies for internationalization, upgrading communicational<br />

tools and teaching corporate identity skills. Since 2011 she has served on the<br />

executive board of Confindustria Assoconsult, managing the restyling of the<br />

association’s image. Since 2012 she has been the Lattanzio Group partner for<br />

Lattanzio Communication.<br />

Before and after getting her Masters in Management from Tias Business School,<br />

Holland in 2004, Elisabetta Artioli has worked for over 15 years in different<br />

companies mainly in the areas of Marketing Communication, Product Development,<br />

Corporate Branding, and Management Consulting for Small Medium Enterprises. In<br />

light of these, it is fair to state she has an all rounded knowledge that helped her to<br />

contribute positively to Consulting and Marketing Communication fields.

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