The Voice of North Jersey Business
The Voice of North Jersey Business - North Jersey Regional ...
The Voice of North Jersey Business - North Jersey Regional ...
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<strong>North</strong> <strong>Jersey</strong> Regional<br />
Chamber <strong>of</strong> Commerce<br />
1033 Rt. 46 East, Suite A103, Clifton, NJ 07013<br />
Phone: 973.470.9300 | Fax: 973.470.9245<br />
www.njrcc.org | staff@njrcc.org<br />
Officers<br />
CHAIRMAN OF THE BOARD<br />
Edward Kurbansade, Jr., Spencer Savings Bank<br />
VICE-CHAIRMAN OF THE BOARD<br />
Brian Murphy, Columbia Bank<br />
PRESIDENT<br />
Gloria Martini<br />
VICE-CHAIRMAN<br />
PROGRAM & SPECIAL EVENTS<br />
Nina Nardone, Ajilon Finance<br />
VICE-CHAIRMAN GOVERNMENTAL AFFAIRS<br />
Alia Suqi, Nextwave Web<br />
VICE-CHAIRMAN MEMBERSHIP<br />
Howard Bersch, A-B Insurance<br />
VICE-CHAIRMAN INTERNAL AFFAIRS<br />
Daryl Bryant, Hudson Horizons<br />
TREASURER<br />
Robert B. Puleo, Dorfman Abrams Music, LLC<br />
IMMEDIATE PAST CHAIRMAN<br />
Leonard Carlucci, Oritani Bank<br />
Directors<br />
Robert Barbarino, Oritani Bank<br />
Julian Carrera, Wireless Zone<br />
John Chirico, Liberty Lincoln Mercury, Inc.<br />
Alvaro Cordoba, TD Bank<br />
Helen Cunning, Hackensack University Medical<br />
Center<br />
Sean Dias, Scarinci Hollenbeck<br />
Joseph Dunn, Roche<br />
Jim Feeney, Cartridge World <strong>of</strong> West Paterson<br />
Seth Finkelstein, Ameriprise Financial<br />
Jim Horan, Superior Exterminators<br />
Nancy Iacobucci, Investor Savings Bank<br />
George Jacobs, Jacobs Enterprises<br />
Dawn Johnson, SimplexGrinnel<br />
Sal Latella, W.B. Mason<br />
Angela Montague, Downtown Clifton Economic<br />
Development<br />
George Niemczyk, Pascack Community Bank<br />
Laura Pakhmonov, DeVry University<br />
Robert Palumbo, Fragrance Resources<br />
Linda Pinsky, Berkeley College<br />
Richard Raad, Print CBF<br />
Paul Rankin, UNO Chicago Grill<br />
Jhovanny Rodriguez, Synetek Solutions<br />
Carrie Ryan, Hanson & Ryan, Inc.<br />
Josephine Scavone, Clifton Savings Bank<br />
Everton Scott, Public Service Electric & Gas Co.<br />
Kimberly Slezak, Data Access, Inc.<br />
Eric Tomassi, M & T Bank<br />
Carlos Vargas, Valley National Bank<br />
Naoma Welk, Welk Ink<br />
Staff<br />
Gloria Martini, President<br />
Brian Tangora, Vice President<br />
Patricia Davis, Administrative Assistant<br />
<strong>Business</strong> Matters<br />
Publisher and Editor: Naoma Welk, Welk Ink<br />
Graphic Design: Megangela Graphics LLC<br />
Subscriptions are available at $45/year.<br />
Contact Naoma Welk at naomawelk@aol.com<br />
to purchase a subscription.<br />
Welk Ink<br />
306 Hartford Road, South Orange, NJ 07079<br />
973.762.6243<br />
Cover Photograph: Dan Epstein<br />
www.danepstein.com<br />
Educating the Masses<br />
We are pleased to present this issue’s<br />
cover story about DeVry University. If<br />
you are like me, you may remember the<br />
original DeVry Technical Institute that<br />
advertised on television as a school that<br />
specialized in training students to become<br />
electronics technicians. When you read<br />
our cover story, you’ll learn that those<br />
days are ancient history!<br />
<strong>The</strong> school’s evolution is interesting and<br />
impressive and today serves a student<br />
body that is interested in learning skills<br />
and gaining knowledge designed to<br />
prepare them to excel in their desired<br />
careers. I hope you enjoy learning about<br />
DeVry’s <strong>of</strong>ferings and perhaps you know<br />
someone who may benefit from a DeVry<br />
education. Please take a moment to read<br />
BM Contents<br />
2 Cover Story<br />
DeVry University:<br />
Preparing Students for<br />
21 st Century Careers<br />
4 Case Study: Marketing a<br />
Women’s Health Product<br />
in a Difficult Environment<br />
6 New Members<br />
Publisher’s Note<br />
“Our Fictional Character,” about a student<br />
who is looking to take on more studies.<br />
You may recognize him.<br />
Also in this issue we are featuring a<br />
case study on the challenges <strong>of</strong> marketing<br />
a health-related product for women that<br />
is categorized as a cosmetic. Located in<br />
Saddle Brook, NJ, Semprae Laboratories’<br />
CEO Mary Wallace and President Rachel<br />
Braun Scherl have been dedicated to<br />
helping women with health issues live<br />
full lives. When you read about their<br />
marketing strategies, you may gain some<br />
ideas for your own marketing challenges.<br />
Please take a moment to look at our<br />
Pr<strong>of</strong>essional Resource Directory. Each<br />
month, we are adding new businesses<br />
and I hope you will think <strong>of</strong> them<br />
whenever you have a need for any <strong>of</strong><br />
their services. If you would like to list<br />
your business, you may do so for just<br />
fifty dollars a quarter. <strong>The</strong> Pr<strong>of</strong>essional<br />
Resource Directory is an inexpensive<br />
way to remind readers <strong>of</strong> your services.<br />
I also hope that you will check out our<br />
advertising section. Without the support<br />
<strong>of</strong> our advertisers, we wouldn’t be able to<br />
publish the magazine, so I hope you will<br />
support them whenever you can.<br />
I hope you enjoy this issue.<br />
Naoma Welk, Publisher<br />
Naomawelk@aol.com<br />
9 “Green” News, Healthy Dining<br />
and Convenient Workouts<br />
at Styertowne<br />
10 Our Fictional Character<br />
11 Tech Tips<br />
12 Pr<strong>of</strong>essional Resource Directory<br />
13 <strong>The</strong> Coach’s Corner<br />
14 Advertisers<br />
15 Member Survey<br />
16 Chamber Application<br />
business matters | March 2012 1
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