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KSBM ANSWER SHEETS. MBA.EMBA.DMS.ARAVIND 9901366442

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3. Explain 360° view of analytical CRM with diagram.<br />

4. "Relationship needs arise out of few goals". Discuss.<br />

5. Draw a list of Parameters involved in defining technical requirements.<br />

6. CRM is emerging as a most important factor affecting business growth”. Explain the statement.<br />

7. What do you mean by Sales Force Automation? What are the advantages of sales force<br />

automation?<br />

8. Differentiate between partner Relationship Management and Customer Relationship<br />

Management. What is the necessity of CRM? Discuss.<br />

ENTERPRENURE MANAGEMENT<br />

1. Suppose that Kimberly –Clark, the large paper products firm, hired you to assess its level of<br />

entrepreneurial intensity. What three factor would you study to determine how entrepreneurial<br />

Kimberly –Clark is at this point in time? How would you determine if these factors were present?<br />

2. Kevin, a software engineer, plans to write a memo to his boss describing an idea he has for a<br />

new software product. Kevin wants to convince his boss that his idea represents an opportunity<br />

the firm should pursue. In your opinion, what should Kevin put in the memo<br />

3. Kate Wilson has developed an innovative suite of software products for K-12 school. She is<br />

wondering if now is a good time to launch a business to sell her products. What factors should<br />

Kate consider in making this determination?<br />

4. Give a brief account of the origin of the term ‘entrepreneur’<br />

5. Describe any five qualities of a successful entrepreneur<br />

6. What do you understand by women entrepreneurship?<br />

7. Describe the functions and role of women entrepreneurs.<br />

8. Explain various barriers to entrepreneurship development]<br />

Environment Management<br />

5. “Environmental law’ is the need of the hour”. Comment using suitable examples.<br />

6. What is the use of conducting Environmental Impact assessment (EIA) ? Discuss briefly<br />

on its assessment.<br />

7. Which are the major industries that contribute to industrial pollution ? Analyze.<br />

8. Suggest a plan of action for the NGO Non-Government organization to increase the awareness for<br />

SPCA (Society for Prevention of Cruelty to Animals).<br />

9. Explain Environmental Management system (EMS) and ISO 14000 standards.

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