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Vanguard Newspaper 14 July 2016

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30—Vanguard, THURSDAY, JULY 14, 2016<br />

How early years<br />

professional,<br />

Mrs I<strong>to</strong>ro Ugorji,<br />

is revolutionising<br />

child care<br />

•I<strong>to</strong>ro Ugorji<br />

By Chioma Obinna<br />

WHEN you think of child<br />

care, your mind<br />

au<strong>to</strong>matically goes <strong>to</strong> women<br />

irrespective of <strong>the</strong>ir status in <strong>the</strong><br />

society. According <strong>to</strong> <strong>the</strong><br />

UNICEF, pre-school age<br />

corresponds <strong>to</strong> a critical period of<br />

rapid physical, cognitive and<br />

psychosocial development of <strong>the</strong><br />

child. The quality and intensity<br />

of care, nutrition and stimulation<br />

a child receives during this period<br />

determines <strong>to</strong> a large extent <strong>the</strong><br />

level of physical and cognitive<br />

development a child can attain.<br />

Today, appreciable progress has<br />

been made in early childhood<br />

care; unfortunately, in Nigeria<br />

caregivers of <strong>the</strong>se centres are<br />

generally unqualified. About 85<br />

per cent do not possess basic<br />

qualifications and more than half<br />

have no formal education.<br />

Poor state of<br />

infrastructure<br />

Investigations have shown that<br />

ano<strong>the</strong>r major issue in Nigeria’s<br />

early childhood care and<br />

development is <strong>the</strong> poor state of<br />

<strong>the</strong> infrastructure, equipment,<br />

facilities and learning resources.<br />

Essential learning resources are<br />

lacking in most facilities while <strong>the</strong><br />

national curriculum is not yet<br />

widely operational.<br />

Mrs. I<strong>to</strong>ro Ugorji, an Early Years<br />

professional believes that early<br />

childhood care centres remains<br />

inadequate in Nigeria. The<br />

Founder of Baby Lounge, an<br />

independent facility, and<br />

Kids<strong>to</strong>ne, which focuses on<br />

designing, set up and<br />

management of crèches; said<br />

childcare is an exciting and<br />

fulfilling prospect for anyone with<br />

a passion and natural energy for<br />

children.<br />

I<strong>to</strong>ro spoke <strong>to</strong> Chioma<br />

Obinna on <strong>the</strong> need for<br />

Besides learning,<br />

care is also critical.<br />

We track <strong>the</strong>ir<br />

development<br />

periodically, we look<br />

at how <strong>the</strong>y develop<br />

in different areas,<br />

physical, and<br />

emotional cognitive;<br />

certain things and<br />

skills<br />

standardised childcare centres.<br />

What motivated your interest<br />

in<strong>to</strong> child care?<br />

I had always have interest in<br />

child care. In Nigeria <strong>to</strong>day, <strong>the</strong><br />

number of full-time housewives<br />

in urban areas is on <strong>the</strong> decline.<br />

Many women are working at<br />

paid jobs or running <strong>the</strong>ir own<br />

small businesses. As a result of<br />

this trend, <strong>the</strong>re is a growing<br />

opportunity for convenience<br />

services like crèche and day-care<br />

centre businesses. Many of <strong>the</strong><br />

centres you find in <strong>the</strong> country<br />

<strong>to</strong>day cannot be classified as good<br />

centres. We talk about work<br />

and life balancing, <strong>the</strong> balance of<br />

life comes from <strong>the</strong> family and <strong>the</strong><br />

o<strong>the</strong>r part should come from <strong>the</strong><br />

employer. Some companies have<br />

spent a lot on less benefiting<br />

projects, but setting up crèches<br />

won’t cost much and it needs <strong>to</strong><br />

be run by proven professionals.<br />

This is why our focus was<br />

initially on <strong>the</strong> corporate<br />

organisations. And what we are<br />

looking forward <strong>to</strong> achieving is <strong>to</strong><br />

provide support for working<br />

moms of young children, infant<br />

and <strong>to</strong>ddlers.<br />

Working<br />

mo<strong>the</strong>rs<br />

We build, design, set up and<br />

manage child care centres for<br />

corporate organisations all in<br />

effort <strong>to</strong> ensure that children of<br />

working mo<strong>the</strong>rs do not suffer<br />

and denied access <strong>to</strong> good<br />

nutrition and education among<br />

o<strong>the</strong>rs. We work with children<br />

in early years within age 0 <strong>to</strong> 5<br />

years, so it’s care and education.<br />

How would you describe your<br />

outfit and what you do here?<br />

The Baby Lounge is an<br />

independent facility, of a<br />

company called Kids<strong>to</strong>ne. It is<br />

not a school in strict sense of it,<br />

but a support for parent.<br />

We have managed <strong>to</strong> calve a<br />

niche for ourselves. We go <strong>to</strong><br />

companies and convinced <strong>the</strong>m<br />

why <strong>the</strong>y should have a crèche<br />

for <strong>the</strong>ir female employees and<br />

<strong>the</strong>ir babies within <strong>the</strong> work place.<br />

We also educate people on how<br />

<strong>to</strong> run <strong>the</strong> centre. Day care<br />

centres are meant for<br />

professionals not just anybody<br />

because it has <strong>to</strong> do with <strong>the</strong> well<br />

being of a child including early<br />

development and education. We<br />

could also go ahead and manage<br />

it for you, which mean that, we<br />

would bring in our expertise, a<br />

team of professionals and<br />

manage <strong>the</strong> day <strong>to</strong> day running,<br />

of <strong>the</strong> facility.<br />

But we realised in <strong>the</strong> process<br />

that most companies have space<br />

challenges, within <strong>the</strong>ir office, so<br />

we decided <strong>to</strong> set up Baby<br />

Lounge. At <strong>the</strong> Baby lounge,<br />

companies are allowed <strong>to</strong> buy<br />

block of spaces, and for such<br />

subscriptions, we have group<br />

discounts.<br />

Again, ano<strong>the</strong>r challenge is<br />

location. It is very critical, which<br />

is about comfortability, and that<br />

was why we located where we<br />

have <strong>the</strong> target markets. Many<br />

Lagosians work in <strong>the</strong> Island.<br />

How would you assess day care<br />

centres in Nigeria?<br />

Day care should not be a<br />

business venture because we are<br />

having <strong>the</strong> life of <strong>the</strong>se children<br />

entrusted <strong>to</strong> us, so it is a sensitive<br />

thing and it should be treated as<br />

such. Nowadays mo<strong>the</strong>rs are<br />

contending with so much, and it<br />

will be unfair <strong>to</strong> describe it as a<br />

failure on <strong>the</strong> part of mo<strong>the</strong>rs.<br />

Emotional and<br />

cognitive<br />

That is why we believe that day<br />

care is not all about keeping a<br />

child till <strong>the</strong> mom comes back <strong>to</strong><br />

pick him or her. Besides learning,<br />

care is also critical. We track <strong>the</strong>ir<br />

development periodically, we look<br />

at how <strong>the</strong>y develop in different<br />

areas, physical, and emotional<br />

cognitive; certain things and skills<br />

a child is supposed <strong>to</strong> have<br />

achieved in those areas, so we<br />

track <strong>the</strong>m and if a child is falling<br />

short we are able <strong>to</strong> identify that<br />

and communicate it <strong>to</strong> <strong>the</strong>ir<br />

moms..<br />

At <strong>the</strong> end of each day, we give<br />

parents a report. For <strong>the</strong> <strong>to</strong>ddlers<br />

we teach <strong>the</strong>m how <strong>to</strong> be<br />

responsible, social skills, <strong>the</strong>y<br />

know how <strong>to</strong> interact and<br />

appropriate behaviour. We also<br />

have reading programmes and<br />

<strong>the</strong> objective is <strong>to</strong> rekindle reading<br />

culture among young children.<br />

These children grow up very fast.<br />

It is much more than academic.<br />

How would an ideal crèche or<br />

day care look like?<br />

The environment alone must be<br />

stimulating enough for a child <strong>to</strong><br />

be comfortable and learn. It has<br />

<strong>to</strong> be clean, it has <strong>to</strong> be well laid<br />

and well ventilated. Ano<strong>the</strong>r<br />

thing is content, what <strong>the</strong> children<br />

are taught and <strong>the</strong> qualities of <strong>the</strong><br />

personnel in <strong>the</strong> centre.<br />

We invested in surveillance,<br />

CCTV so that we can moni<strong>to</strong>r <strong>the</strong><br />

activities and interaction of<br />

children and care givers.<br />

Secondly, we located ourselves in<br />

a building that is largely secured.<br />

In which access is very limited.<br />

What should be government’s<br />

role in moni<strong>to</strong>ring day care<br />

centres?<br />

The government needs <strong>to</strong> step<br />

up <strong>the</strong>ir game in terms of putting<br />

in place moni<strong>to</strong>ring mechanisms<br />

so that <strong>the</strong>y have a data base of<br />

every day-care and this has <strong>to</strong> be<br />

updated regularly.<br />

Proper<br />

registration<br />

There should be proper<br />

registration and inspec<strong>to</strong>rs<br />

should come out periodically <strong>to</strong><br />

check if standards are in place.<br />

Periodically, we have inspec<strong>to</strong>rs<br />

<strong>to</strong> check our facilities.<br />

How should children be fed in<br />

a day care?<br />

We recommend that children<br />

should not take juice; we<br />

encourage water, nutritious food.<br />

We say no <strong>to</strong> chololates and give<br />

<strong>the</strong>m our own recommendation.<br />

We also have a food time table<br />

that parents can subscribe <strong>to</strong> and<br />

must abide with.<br />

What will you say is <strong>the</strong><br />

uniqueness of this centre?<br />

Employees are <strong>the</strong> lifeline of<br />

any company and employees’<br />

welfare is tied <strong>to</strong> <strong>the</strong> profitability<br />

of any company.<br />

They said generally that women<br />

are more loyal employees, so we<br />

need <strong>to</strong> think of how best <strong>to</strong> help<br />

<strong>the</strong>m and better ways of doing it<br />

is by creating a welfare packages<br />

that will help <strong>the</strong>m <strong>to</strong> be <strong>to</strong>p<br />

performing employees and also<br />

successful at raising <strong>the</strong> children<br />

and supportive as wives.<br />

The initiative ensures that while<br />

women are at work, <strong>the</strong>y know<br />

that <strong>the</strong>ir children are close by,<br />

safe and comfortable.<br />

Why do we need professionals<br />

<strong>to</strong> run Day care centres?<br />

To prevent mo<strong>the</strong>rs running in<br />

and out of <strong>the</strong> offices. The only<br />

people allowed <strong>to</strong> check <strong>the</strong>ir<br />

children are nursing mo<strong>the</strong>rs and<br />

in case of emergency we allow <strong>the</strong><br />

mo<strong>the</strong>rs in, anything outside that<br />

<strong>the</strong>y have <strong>to</strong> wait till pick up time.

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