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Vanguard Newspaper 14 July 2016
Vanguard Newspaper 14 July 2016
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30—Vanguard, THURSDAY, JULY 14, 2016<br />
How early years<br />
professional,<br />
Mrs I<strong>to</strong>ro Ugorji,<br />
is revolutionising<br />
child care<br />
•I<strong>to</strong>ro Ugorji<br />
By Chioma Obinna<br />
WHEN you think of child<br />
care, your mind<br />
au<strong>to</strong>matically goes <strong>to</strong> women<br />
irrespective of <strong>the</strong>ir status in <strong>the</strong><br />
society. According <strong>to</strong> <strong>the</strong><br />
UNICEF, pre-school age<br />
corresponds <strong>to</strong> a critical period of<br />
rapid physical, cognitive and<br />
psychosocial development of <strong>the</strong><br />
child. The quality and intensity<br />
of care, nutrition and stimulation<br />
a child receives during this period<br />
determines <strong>to</strong> a large extent <strong>the</strong><br />
level of physical and cognitive<br />
development a child can attain.<br />
Today, appreciable progress has<br />
been made in early childhood<br />
care; unfortunately, in Nigeria<br />
caregivers of <strong>the</strong>se centres are<br />
generally unqualified. About 85<br />
per cent do not possess basic<br />
qualifications and more than half<br />
have no formal education.<br />
Poor state of<br />
infrastructure<br />
Investigations have shown that<br />
ano<strong>the</strong>r major issue in Nigeria’s<br />
early childhood care and<br />
development is <strong>the</strong> poor state of<br />
<strong>the</strong> infrastructure, equipment,<br />
facilities and learning resources.<br />
Essential learning resources are<br />
lacking in most facilities while <strong>the</strong><br />
national curriculum is not yet<br />
widely operational.<br />
Mrs. I<strong>to</strong>ro Ugorji, an Early Years<br />
professional believes that early<br />
childhood care centres remains<br />
inadequate in Nigeria. The<br />
Founder of Baby Lounge, an<br />
independent facility, and<br />
Kids<strong>to</strong>ne, which focuses on<br />
designing, set up and<br />
management of crèches; said<br />
childcare is an exciting and<br />
fulfilling prospect for anyone with<br />
a passion and natural energy for<br />
children.<br />
I<strong>to</strong>ro spoke <strong>to</strong> Chioma<br />
Obinna on <strong>the</strong> need for<br />
Besides learning,<br />
care is also critical.<br />
We track <strong>the</strong>ir<br />
development<br />
periodically, we look<br />
at how <strong>the</strong>y develop<br />
in different areas,<br />
physical, and<br />
emotional cognitive;<br />
certain things and<br />
skills<br />
standardised childcare centres.<br />
What motivated your interest<br />
in<strong>to</strong> child care?<br />
I had always have interest in<br />
child care. In Nigeria <strong>to</strong>day, <strong>the</strong><br />
number of full-time housewives<br />
in urban areas is on <strong>the</strong> decline.<br />
Many women are working at<br />
paid jobs or running <strong>the</strong>ir own<br />
small businesses. As a result of<br />
this trend, <strong>the</strong>re is a growing<br />
opportunity for convenience<br />
services like crèche and day-care<br />
centre businesses. Many of <strong>the</strong><br />
centres you find in <strong>the</strong> country<br />
<strong>to</strong>day cannot be classified as good<br />
centres. We talk about work<br />
and life balancing, <strong>the</strong> balance of<br />
life comes from <strong>the</strong> family and <strong>the</strong><br />
o<strong>the</strong>r part should come from <strong>the</strong><br />
employer. Some companies have<br />
spent a lot on less benefiting<br />
projects, but setting up crèches<br />
won’t cost much and it needs <strong>to</strong><br />
be run by proven professionals.<br />
This is why our focus was<br />
initially on <strong>the</strong> corporate<br />
organisations. And what we are<br />
looking forward <strong>to</strong> achieving is <strong>to</strong><br />
provide support for working<br />
moms of young children, infant<br />
and <strong>to</strong>ddlers.<br />
Working<br />
mo<strong>the</strong>rs<br />
We build, design, set up and<br />
manage child care centres for<br />
corporate organisations all in<br />
effort <strong>to</strong> ensure that children of<br />
working mo<strong>the</strong>rs do not suffer<br />
and denied access <strong>to</strong> good<br />
nutrition and education among<br />
o<strong>the</strong>rs. We work with children<br />
in early years within age 0 <strong>to</strong> 5<br />
years, so it’s care and education.<br />
How would you describe your<br />
outfit and what you do here?<br />
The Baby Lounge is an<br />
independent facility, of a<br />
company called Kids<strong>to</strong>ne. It is<br />
not a school in strict sense of it,<br />
but a support for parent.<br />
We have managed <strong>to</strong> calve a<br />
niche for ourselves. We go <strong>to</strong><br />
companies and convinced <strong>the</strong>m<br />
why <strong>the</strong>y should have a crèche<br />
for <strong>the</strong>ir female employees and<br />
<strong>the</strong>ir babies within <strong>the</strong> work place.<br />
We also educate people on how<br />
<strong>to</strong> run <strong>the</strong> centre. Day care<br />
centres are meant for<br />
professionals not just anybody<br />
because it has <strong>to</strong> do with <strong>the</strong> well<br />
being of a child including early<br />
development and education. We<br />
could also go ahead and manage<br />
it for you, which mean that, we<br />
would bring in our expertise, a<br />
team of professionals and<br />
manage <strong>the</strong> day <strong>to</strong> day running,<br />
of <strong>the</strong> facility.<br />
But we realised in <strong>the</strong> process<br />
that most companies have space<br />
challenges, within <strong>the</strong>ir office, so<br />
we decided <strong>to</strong> set up Baby<br />
Lounge. At <strong>the</strong> Baby lounge,<br />
companies are allowed <strong>to</strong> buy<br />
block of spaces, and for such<br />
subscriptions, we have group<br />
discounts.<br />
Again, ano<strong>the</strong>r challenge is<br />
location. It is very critical, which<br />
is about comfortability, and that<br />
was why we located where we<br />
have <strong>the</strong> target markets. Many<br />
Lagosians work in <strong>the</strong> Island.<br />
How would you assess day care<br />
centres in Nigeria?<br />
Day care should not be a<br />
business venture because we are<br />
having <strong>the</strong> life of <strong>the</strong>se children<br />
entrusted <strong>to</strong> us, so it is a sensitive<br />
thing and it should be treated as<br />
such. Nowadays mo<strong>the</strong>rs are<br />
contending with so much, and it<br />
will be unfair <strong>to</strong> describe it as a<br />
failure on <strong>the</strong> part of mo<strong>the</strong>rs.<br />
Emotional and<br />
cognitive<br />
That is why we believe that day<br />
care is not all about keeping a<br />
child till <strong>the</strong> mom comes back <strong>to</strong><br />
pick him or her. Besides learning,<br />
care is also critical. We track <strong>the</strong>ir<br />
development periodically, we look<br />
at how <strong>the</strong>y develop in different<br />
areas, physical, and emotional<br />
cognitive; certain things and skills<br />
a child is supposed <strong>to</strong> have<br />
achieved in those areas, so we<br />
track <strong>the</strong>m and if a child is falling<br />
short we are able <strong>to</strong> identify that<br />
and communicate it <strong>to</strong> <strong>the</strong>ir<br />
moms..<br />
At <strong>the</strong> end of each day, we give<br />
parents a report. For <strong>the</strong> <strong>to</strong>ddlers<br />
we teach <strong>the</strong>m how <strong>to</strong> be<br />
responsible, social skills, <strong>the</strong>y<br />
know how <strong>to</strong> interact and<br />
appropriate behaviour. We also<br />
have reading programmes and<br />
<strong>the</strong> objective is <strong>to</strong> rekindle reading<br />
culture among young children.<br />
These children grow up very fast.<br />
It is much more than academic.<br />
How would an ideal crèche or<br />
day care look like?<br />
The environment alone must be<br />
stimulating enough for a child <strong>to</strong><br />
be comfortable and learn. It has<br />
<strong>to</strong> be clean, it has <strong>to</strong> be well laid<br />
and well ventilated. Ano<strong>the</strong>r<br />
thing is content, what <strong>the</strong> children<br />
are taught and <strong>the</strong> qualities of <strong>the</strong><br />
personnel in <strong>the</strong> centre.<br />
We invested in surveillance,<br />
CCTV so that we can moni<strong>to</strong>r <strong>the</strong><br />
activities and interaction of<br />
children and care givers.<br />
Secondly, we located ourselves in<br />
a building that is largely secured.<br />
In which access is very limited.<br />
What should be government’s<br />
role in moni<strong>to</strong>ring day care<br />
centres?<br />
The government needs <strong>to</strong> step<br />
up <strong>the</strong>ir game in terms of putting<br />
in place moni<strong>to</strong>ring mechanisms<br />
so that <strong>the</strong>y have a data base of<br />
every day-care and this has <strong>to</strong> be<br />
updated regularly.<br />
Proper<br />
registration<br />
There should be proper<br />
registration and inspec<strong>to</strong>rs<br />
should come out periodically <strong>to</strong><br />
check if standards are in place.<br />
Periodically, we have inspec<strong>to</strong>rs<br />
<strong>to</strong> check our facilities.<br />
How should children be fed in<br />
a day care?<br />
We recommend that children<br />
should not take juice; we<br />
encourage water, nutritious food.<br />
We say no <strong>to</strong> chololates and give<br />
<strong>the</strong>m our own recommendation.<br />
We also have a food time table<br />
that parents can subscribe <strong>to</strong> and<br />
must abide with.<br />
What will you say is <strong>the</strong><br />
uniqueness of this centre?<br />
Employees are <strong>the</strong> lifeline of<br />
any company and employees’<br />
welfare is tied <strong>to</strong> <strong>the</strong> profitability<br />
of any company.<br />
They said generally that women<br />
are more loyal employees, so we<br />
need <strong>to</strong> think of how best <strong>to</strong> help<br />
<strong>the</strong>m and better ways of doing it<br />
is by creating a welfare packages<br />
that will help <strong>the</strong>m <strong>to</strong> be <strong>to</strong>p<br />
performing employees and also<br />
successful at raising <strong>the</strong> children<br />
and supportive as wives.<br />
The initiative ensures that while<br />
women are at work, <strong>the</strong>y know<br />
that <strong>the</strong>ir children are close by,<br />
safe and comfortable.<br />
Why do we need professionals<br />
<strong>to</strong> run Day care centres?<br />
To prevent mo<strong>the</strong>rs running in<br />
and out of <strong>the</strong> offices. The only<br />
people allowed <strong>to</strong> check <strong>the</strong>ir<br />
children are nursing mo<strong>the</strong>rs and<br />
in case of emergency we allow <strong>the</strong><br />
mo<strong>the</strong>rs in, anything outside that<br />
<strong>the</strong>y have <strong>to</strong> wait till pick up time.