SEP MAGAZINE Numb.2
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BRAND ACTIVITIES<br />
We are the CHAMPIONS, my friends!!<br />
Before Portugal games Samsung promoted an activation that asked fans to<br />
guess the final score in a SUHD TV frame. The most creative pictures using<br />
#SUHDTV won an official jersey of our national team.<br />
In the VIP area the star was the SUHD TV that broadcasted the games in a<br />
more exclusive environment. This activation reinforced Samsung presence<br />
as a Football strategic partner and strengthened SUHD TV campaign.
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