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The-Ultimate-Guide-to-Graduate-Recruitment

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SOCIAL MEDIA WILL BECOME<br />

CRITICAL TO THE HIRING<br />

PROCESS<br />

2017 will also see social media play<br />

a bigger role in the hiring process<br />

than it has in the past. Lots of<br />

employers are already warming up<br />

<strong>to</strong> the benefits it offers – the ability<br />

<strong>to</strong> carry out pre-employment<br />

checks on social media profiles for<br />

example.<br />

Importantly, networks like Twitter<br />

and LinkedIn are widely recognised<br />

as useful places <strong>to</strong> find students<br />

and graduates who are looking for<br />

work. As the jobs market improves,<br />

there’ll be more candidates using<br />

these channels <strong>to</strong> research<br />

potential employers and <strong>to</strong> apply<br />

for graduate jobs and schemes.<br />

Ensuring you are in this digital<br />

space and building your profile as a<br />

graduate employer is essential.<br />

WE ANTICIPATE MOBILE<br />

CONTINUING TO BE A STRONG<br />

THEME FOR THE FUTURE<br />

Whilst 88% of UK candidates<br />

searched for jobs via mobile in<br />

2013, jobseeker mobile activity has<br />

already doubled in 2014, according<br />

<strong>to</strong> Eploy.<br />

we’ve seen a massive 190% increase<br />

in applications made from a mobile<br />

device, and a 196% increase in<br />

mobile logins on our clients’<br />

candidate portals. We’re only half<br />

way through 2014 and yet the<br />

number of mobile logins and<br />

applications is almost equal <strong>to</strong> the<br />

whole of 2013.”<br />

- Chris Bogh, Technical Direc<strong>to</strong>r at<br />

Eploy.<br />

Innovation in mobile ready career<br />

sites is set <strong>to</strong> rocket in 2015. It is<br />

critical in attracting new talent,<br />

mobile everything is sparking<br />

interest in large well established<br />

organisations <strong>to</strong> support their<br />

recruitment strategy as well as<br />

bolstering opportunities for SMEs<br />

<strong>to</strong> attract more candidates. Mobile<br />

isn't going away and it is only going<br />

<strong>to</strong> get easier and more available <strong>to</strong><br />

more people.<br />

Making it part of the graduate<br />

recruitment strategy is imperative if<br />

employers are <strong>to</strong> take advantage of<br />

every possible recruiting<br />

technology available.<br />

Is your careers website mobile<br />

optimised?<br />

“By comparing our clients’ average<br />

monthly figures from 2013 and<br />

2014,<br />

PAGE 22

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