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Focus on GVK Emergency Management Research Institute<br />

Bringing 21st Century EMS to India:<br />

GVK EMRI’s new 108 service is revolutionizing<br />

ambulance care across the Indian sub-continent,<br />

read on to find out more…<br />

By Dr G.V. Ramana Rao<br />

Background:<br />

The GVK EMRI (Emergency Management and Research Institute) is one of the most important social<br />

initiatives of GVK. GVK is a leading Indian conglomerate with diversified interests across various sectors<br />

including energy, resources, airports, transportation, hospitality and life sciences.<br />

GVK EMRI (Emergency Management and<br />

Research Institute) is one of the pioneering<br />

professional organizations providing<br />

integrated emergency response services<br />

(Medical, Police and Fire) in Public Private<br />

Partnership (PPP) mode in India today.<br />

April 2005 saw the dawn of India’s first<br />

integrated emergency service provider and<br />

marked the turning point for emergency<br />

medical services in India. The organization<br />

was conceived with the objective of<br />

delivering comprehensive, speedy, reliable<br />

and quality Emergency Care Services. This<br />

has been done by establishing an Emergency<br />

Response System that coordinates every<br />

emergency through a single toll free<br />

number 1-0-8 which when called in an<br />

emergency ensures prompt communication<br />

Dr GVK Reddy, Chairman, GVK EMRI<br />

Winter 2016 | <strong>Ambulance</strong>today<br />

and activation of a response that includes,<br />

assessment of the emergency, dispatch of<br />

the ambulances, along with a well trained<br />

Emergency Medical Technician to render<br />

quality pre-hospital care and transport of<br />

the patient to the appropriate health care<br />

facility. The system has also put in place the<br />

strategic principle of “right patient to the<br />

right hospital in the shortest possible time,”<br />

all built on a high-end technology platform.<br />

Vision:<br />

• Provide Emergency Response Services<br />

under PPP (Public Private Partnership)<br />

framework. Respond to 30 million<br />

emergencies and save 1 million lives annually.<br />

• To deliver services at global standards<br />

through Leadership, Innovation, Technology<br />

and Research and Training.<br />

How 108 works:<br />

Every life saved at GVK EMRI<br />

is a reflection of the combined<br />

efforts of a team of dedicated<br />

professionals. GVK EMRI has<br />

in place, meticulously chalked-out processes<br />

that ensure speedy, effective emergency<br />

services designed to save lives. A threepronged<br />

approach-SENSE-REACH-CARE<br />

Biography:<br />

Dr G.V. Ramana Rao<br />

Dr G.V. Ramana Rao is Director<br />

of Emergency Medicine Learning<br />

Center and Research at “108” GVK<br />

Emergency Management Research<br />

Institute, Hyderabad, India. He is In<br />

charge of Training, Pre-hospital care<br />

and Research at 108 GVK EMRI.<br />

He has been with 108 emergency<br />

response services since April, 2006. He is Chief Editor<br />

of Indian Emergency Journal. Dr Rao is the Principal<br />

of the 2-year Advanced Post Graduate Program<br />

(APGDEC) in Emergency Care affiliated to Osmania<br />

University, Hyderabad conducted by GVK EMRI. Dr<br />

Rao is a member of the international editorial board<br />

for JEMS (Journal of EMS) and executive committee<br />

member of Pan-Asian Resuscitation Outcomes Study<br />

(PAROS). Dr Rao is representing GVK EMRI in the<br />

Global Resuscitation Alliance (GRA).<br />

Dr Rao has authored over 50 national and international<br />

publications and has spoken at over 15 international<br />

conferences and many national conferences. Dr<br />

Ramana Rao underwent specialized training in<br />

London (LSE and LSH), Bangkok, Singapore, Australia<br />

and USA. He has visited China, Srilnaka, Singapore,<br />

Denmark, Norway, Egypt, Australia and Germany, USA<br />

representing GVK EMRI.<br />

Dr Rao was co-author along with faculty from<br />

Stanford School of Medicine and developed India’s first<br />

evidence based EMS protocol manual. He is a member<br />

of the National <strong>Ambulance</strong> Code Committee and<br />

member of Committee on National Guidelines for prehospital<br />

Trauma Care formed by WHO/Government<br />

of India.<br />

Dr Ramana Rao is recipient of Society of Emergency<br />

Medicine (SEMI) Excellence Award 2014 for his<br />

contributions to Emergency Medical Services. Dr Rao<br />

is also recognized by Stanford School of Medicine, USA<br />

towards development of EMS in India.<br />

Winter 2014 | <strong>Ambulance</strong>today3 21

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