18.12.2016 Views

Smart Guide To Storytelling For Leaders and Salespeople

Learn how storytelling can help you influence, inspire, and motivate people in business settings. Includes six specific storytelling methods you can use right away.

Learn how storytelling can help you influence, inspire, and motivate people in business settings. Includes six specific storytelling methods you can use right away.

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The Different Types of Stories<br />

If you‘re looking for a book on Amazon you<br />

will find stories classified by their genres:<br />

adventure stories, science fiction,fantasy,<br />

mystery, horror, romance, historical<br />

fiction, true stories etc. But for business<br />

storytelling, it is far more useful to think<br />

in terms of story types.<br />

We think of story types falling along a<br />

continuum. On one end are what we refer<br />

to as "Little-s" stories.” At the opposite<br />

end are "Big-S" stories.”<br />

“<br />

History is finite.<br />

There's only so much<br />

you can learn about<br />

a six-block historic<br />

district in New York<br />

city.<br />

Kat Georges<br />

“Li$le -s” Stories<br />

“Big-S” Stories<br />

Anecdotes<br />

Examples<br />

Recounts<br />

Legends<br />

Epics<br />

Novels<br />

Fairytales<br />

16<br />

www.story-lab.net<br />

Better Chemistry Through Stories

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