THE HAIRPOLITAN MAGAZINE VOL 6 MAY 2017

ENJOY
visualize what I needed for the day. I mainly handled my corporate sponsors and publicity campaign on
Social Media. All in all, a team of 10 ushers was at hand on the day to assist with crowd control. I also had
the venue team who were also about 10 in number. From start to finish, I’d say 40 people were involved in
some shape or form in ensuring the success of the event.
What tips and tricks can you share with someone planning a similar event?
I’d advice that they start early - I’m still not sure just how I pulled this all off in one week of planning!
Secondly, I’d encourage them to keep the focus of the event on their readership rather than on themselves.
At the end of the day, Craving Yellow would be nothing without its faithful readers and subscribers.
Maureen Marunga (Amadiva) and
Njeri Ngige (Sitara)
CRAVING YELLOW TOO
with Tabitha Tongoi
I knew as soon as I saw the invite’s request to
dress in a touch of yellow; I knew it would mean
having a lovely, sunny and happy day out. I was
not disappointed by the Craving Yellow Too event
hosted by Tabitha Tongoi, the creator of Craving
Yellow website and social media platforms. I queried
Tabitha on how she put it together and how she felt
it went down.
What did you have in mind for the Meet and Greet
and did the actual event surpass them or not?
My Meet and Greet was an opportunity for me to
connect face to face with my Kenyan readership. I
have a following of over 150,000 on all my social
media platforms and many of them are Kenyan. This
is the first time I’ve been in Kenya since I started the
blog and while I’ve spoken to many of my readers
on the blog, this was a chance to finally catch up
with them on the same piece of land!
subscribers got to take selfies with me and sample
some of my favorite hair goodies from my corporate
sponsors. It was worth every minute! I’m humbled
by the outcome.
Why did you choose Asmara Restaurant (a fairly
new and unknown spot) for your event?
I wanted an outdoor venue with enough room for my
readers and I to interact freely. Asmara Restaurant
offered me their venue at a discounted price.
Their layout matched what I needed for the day
with enough space to hold up to 300 people quite
comfortably. The venue was also quite accessible by
public transport and far enough from the Nairobi
CBD to deter any gatecrashers.
How big was your organizing team, what role
did you play and how did you communicate your
vision to the team?
Girls just wanna have fun!
Guests at the Harvest of Sunshine stand
The event far surpassed my expectations. I planned
for 50 attendees and got 250! It was a fantastic day
filled with lots of love and sunshine. My readers and
I worked closely with my events planner and my
manager - they were both fantastic and honestly did
most of the behind the scenes work and helped me
Guests looking through products on display
Photography by: Greg of Complement Pictures.
Natural Hair Kenya and Zene Naturals
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