Participatory Propaganda in Seven Simple Steps

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About the Author.
Contact Information.
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Alicia Wanless researches how we shape — and
are shaped — by a changing information space. As
the Director of Strategic Communications at The
SecDev Foundation, Alicia develops campaigns
and strategies for engaging beneficiaries in
outreach and behavioural change. Her work
includes developing a training program that deals
with verifying information and the spread of
content online, and has supported projects in the
Middle East, Vietnam and the post-Soviet space.
Alicia has trained journalists, social activists, and
military personnel.
Alicia has spoken publicly on the Age of
(Dis)information and Participatory Propaganda,
and has participated in events at Wilton Park, the
Hedayah Centre, Ryerson University, Whitehall,
and the Montreal Institute for Genocide and Human
Rights Studies, among others.
Beyond understanding how information influences
human behaviour – Alicia knows how to implement
campaigns that motivate people into action.
This short research piece represents the beginning
of her work on the participatory propaganda model.
To that end, Alicia has aims to turn this into a full
book, adding field interviews, additional network
analysis, and possibly another case study.
More of Alicia’s writing can be found at
www.lageneralista.com.
alicia@lageneralista.ca
@lageneralista
alyawanless
/lageneralista