Participatory Propaganda in Seven Simple Steps
This series explores how propaganda is changing in a Digital Age, outlining an emerging hybrid model that is participatory, actively engaging target audiences in the spread of persuasive messaging.
This series explores how propaganda is changing in a Digital Age, outlining an emerging hybrid model that is participatory, actively engaging target audiences in the spread of persuasive messaging.
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CONTENT.<br />
CONTENT.<br />
INTRODUCTION<br />
007<br />
PROPAGANDA FROM WITHIN<br />
079<br />
WHAT IS PROPAGANDA?<br />
009<br />
COPING WITH PARTICIPATORY PROPAGANDA<br />
082<br />
7 SIMPLE STEPS<br />
013<br />
A POPULIST SECRET?<br />
086<br />
1. HYPER-TARGETED AUDIENCE ANALYSIS<br />
018<br />
DEVELOP A FIREWALL FOR YOUR MIND<br />
089<br />
2. CREATE INFLAMMATORY CONTENT<br />
023<br />
REFERENCES<br />
092<br />
3. INJECT CONTENT INTO ECHO CHAMBERS<br />
039<br />
ABOUT THE AUTHOR<br />
102<br />
4. MANIPULATE ALGORITHMS<br />
044<br />
CONTACT INFORMATION<br />
103<br />
5. MOBILISE FOLLOWERS TO ACTION<br />
050<br />
6. WIN MEDIA ATTENTION<br />
062<br />
7. RINSE AND REPEAT<br />
073<br />
WHY PARTICIPATORY PROPAGANDA MATTERS?<br />
076
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