Caribbean Beat — 25th Anniversary Edition — March/April 2017 (#144)

A MESSAGE From THE CARIBBEAN AIRLINES TEAM
2017 is an auspicious year for both Caribbean Airlines and
Media and Editorial Projects Limited (MEP), the publishers of
Caribbean Beat magazine. Caribbean Airlines is celebrating
10 years of serving the region, and this issue marks 25 years
of the magazine’s existence.
The first Caribbean Beat was published in 1992, under the
former national carrier BWIA. When Caribbean Airlines began
operations in 2007, we were fortunate to have Caribbean Beat
as a partner for the new company.
Caribbean Airlines is an authentic Caribbean brand, and
Caribbean Beat is key to our positioning as THE authority on
all things Caribbean. The magazine has consistently got behind
the usual Caribbean stories of sun, sand, and sea, and
featured real Caribbean experiences and people, celebrating
genuine Caribbean accomplishment and aspiration in sport,
art, music, literature, history, cuisine, lifestyle, science and innovation,
adventure, festivals, and other events.
In addition to celebrating these milestones, Caribbean
Airlines remains focussed on enhancing the customer experience.
To this end, we recently launched our new cuttingedge
website www.caribbean-airlines.com, which reflects
our continued commitment to delivering a unique, compelling
and memorable travel experience.
The new website, designed by MBLM, includes:
• a responsive design, which can be viewed with ease
on any size/resolution screen
• an inviting user interface with content structure that is
much easier to navigate
• access to multiple products and services and the
best deals for you, when you book online
• exciting destination guides with locally produced
content and imagery of popular Caribbean attractions
The vibrant design is friendly and authentic, inviting customers
to experience the warmth and pride of the region and
what it means to be Caribbean.
January and February were busy months, and March and
April promise to continue this trend. Our convenient flight
schedule makes it easy for you to get to and from the many
events taking place, and we are happy that you choose to fly
Caribbean Airlines.
In February, at the request of the Government of
St Vincent and the Grenadines, we operated charter services
into the new Argyle International Airport. Look out for more
exciting developments as we extend our network to include
new destinations.
We invite you to fly with us to Guyana’s Rupununi Rodeo,
which is held each year over the Easter weekend (this year,
15 to 17 April). The rodeo is the most popular inland sporting
festival in the country. Meanwhile, April is jazz month in Tobago,
with the Tobago Jazz Experience taking place from 22
Nicholas Laughlin
Guyana’s Rupununi Rodeo
to 30 April, and Antigua will host the 50th epic sailing week
from 29 April to 5 May.
Beyond the Caribbean region, our North American destinations
are bustling. In New York, the Tribeca Film Festival,
carded for 19 to 30 April, continues to shine the spotlight
on the latest films from big-name talent and the greatest
from up-and-coming filmmakers. In Miami, the Carnaval on
the Mile which takes place on 4 and 5 March will feature a
wide array of local artists. The Calle Ocho Festival in Miami is
celebrating its 40th anniversary in grand style. Calle Ocho is
the largest street festival in Miami, and features the sounds
of merengue, reggeaton, bachata, balada, hip-hop, rap, and
jazz. And in Toronto you can let your taste buds lead the way
through the Toronto Food and Drink Market from 31 March
to 2 April.
Thank you for choosing Caribbean Airlines — we value
your business and look forward to serving you throughout
our network.
Please visit our website, www.caribbean-airlines.com,
become a fan by liking us on Facebook at www.facebook.com/caribbeanairlines,
and follow us on Twitter and
Instagram @iflycaribbean.
Yours in service,
The Employees of Caribbean Airlines
12 WWW.CARIBBEAN-BEAT.COM