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8 Tuesday <strong>May</strong> <strong>30</strong> <strong>2017</strong><br />
Latest Christchurch news at www. .kiwi<br />
Our People<br />
SELWYN TIMES<br />
Jaz Tuihana Vivian<br />
Tomboy takes non gender-based<br />
Jaz Tuihana Vivian, 22,<br />
grew up in Southbridge<br />
and is now making her<br />
mark in the fashion<br />
world. She talks to<br />
Georgia O’Connor-<br />
Harding<br />
Tell me about your fashion<br />
brand Losers Are Cool (LAC<br />
Crews)?<br />
I have always kind of had the<br />
dream of doing a tomboy clothing<br />
line but I have never really<br />
known enough about it. So I<br />
did a business course last year<br />
and it made me a little bit more<br />
confident about releasing it. A<br />
couple of my friends are in the<br />
fashion industry. I bounced ideas<br />
off them, came up with a name,<br />
put it all together and released it.<br />
There is actually nothing online<br />
that is purely tomboy clothing.<br />
What I wanted to do was take<br />
away that awkward shopping<br />
down the wrong aisle thing and<br />
make it all online so people<br />
don’t have to go into the shop.<br />
What made you realise you<br />
were a tomboy?<br />
I have always been a tomboy<br />
out playing rugby and getting<br />
muddy with the boys. I am not<br />
a girly girl at all. Mum always<br />
tells me about when I was<br />
a kid she would dress me<br />
in a pretty pink dress and<br />
then I would go steal<br />
my brothers’ clothes just<br />
before we were about to<br />
go out. I played rugby<br />
for eight years. I had to<br />
take time off this year<br />
because it was getting<br />
too busy but I am into<br />
staying fit and<br />
healthy. It<br />
makes you feel better at the<br />
end of the day.<br />
Tell me about your<br />
idea to have non-gender<br />
based clothing?<br />
I think these days<br />
in our society you<br />
know everyone is<br />
breaking down the<br />
barriers. And a lot<br />
of things have come<br />
to head that you know<br />
back in the day<br />
would be<br />
scorned upon. I think with everyone<br />
breaking down these barriers<br />
why not me as well. I don’t<br />
understand why there is girl and<br />
boy clothing – it just puts that<br />
line in the middle.<br />
Have you always had a passion<br />
for equality?<br />
Just growing up being a tomboy<br />
you always have your battles.<br />
You have people at school and<br />
stuff saying things to you and<br />
it makes high school really uncomfortable.<br />
I thought if I could<br />
make it easy for people that are<br />
younger, that is me doing my bit.<br />
Was it a mission creating<br />
these clothes?<br />
It was a big mission but like I<br />
said, I had a few friends in the<br />
fashion industry so I bumped<br />
heads with them and thought<br />
what isn’t working about the<br />
clothes now and what I can improve<br />
on. Together we came up<br />
with a few ideas. I made it very<br />
basic so I can add onto it. My<br />
sister Jayde Vivian is an upcoming<br />
model so she was my model<br />
and her friends are interested in<br />
photography. Everything about it<br />
means a lot to me. It hasn’t been<br />
about making money. It is about<br />
making a difference.<br />
How did you get into the business<br />
side of things?<br />
Definitely, I left high school at<br />
year 12. I was never into school<br />
but I knew I had to carry on<br />
doing something so I went to the<br />
New Zealand Institute of Sport<br />
thinking I would be a personal<br />
trainer and then I did a marketing<br />
paper in the curriculum. It<br />
was just what we had to do and<br />
I aced it. My teacher pulled me<br />
aside and said that was the best<br />
marketing paper she had seen.<br />
I was like why don’t I venture<br />
from that and do something with<br />
it rather than sitting in a gym<br />
all day. That is when I got into<br />
business. I was the class clown at<br />
school and it is a better<br />
feeling being successful now having<br />
not actually enjoyed school<br />
at all.<br />
What were your experiences<br />
like at school and how did you<br />
stay true to yourself?<br />
I had a lot of support from<br />
my family. Especially my mum.<br />
We have quite an open relationship.<br />
When I came home from<br />
school she could tell I was upset.<br />
I think that was the best. There<br />
were a few teachers at school I really<br />
related to. I think a mixture<br />
of that and people telling me I<br />
am unique is what pulled me<br />
through. But I definitely got bullied<br />
a lot.<br />
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