Scottish Caravans & Motorhomes

Dealerprofile
Westfield Caravans:
a business on the up
Operating since 1981, this
family-owned business
has lately expanded from
holiday homes to tourers
and campervans, as Andy
Jenkinson finds out.
Back in 1981, the UK was in deep recession and
the caravan industry was hit hard. Many established
makers went to the wall, but one family
had a touch of faith that things would get better.
As a lad, Mark Molyneaux cleaned caravans and
helped sell where he could. Eventually, things
did get better, and the company took on new
franchises, including Willerby Holiday Homes.
Today, his parents having retired, Mark is the
managing director of Westfield Caravans.
Starting on a small plot, the company
expanded and by 1994 had moved to its
present locations. In recent years, significant
Westfield
Caravans
60-111 Chorley
Road, Blackpool,
Lancashire FY3 7XQ
Telephone
01253 301505
Website
www.westfield
caravans.co.uk
Top: Compass tourers are
selling well at Westfield,
just one of several major
caravan brands that have
entrusted the company
with official dealerships
investment has created new workshops, an
on-site shop, storage, and in the last few years,
space for tourers. Their big deal is the Compass
dealership, the largest in the North West. The
company also operates from a depot outside
Kendal, off the famous Shap road, which was
the main route into Scotland before the M6.
Westfield is now one of the leading dealers
on Lancashire’s Fylde Coast, with a strong team
including John Cross, a senior sales executive
who’s been with the company more years
than he cares to remember, and more recent
appointees, Steve Mashiter and Allun Stephens,
who are also highly experienced.
This team has brought forward the tourer
sales operation in a very short time, starting
with just a few used tourers. When it became
clear that a new dealership for Adria was needed
in the north west, Westfield fitted the bill. Soon
after, the Venus value-for-money range from
Lunar was also added to the growing fleets of
new tourers.
52
Scottish Caravans & Motorhomes winter 2017
www.scottishcaravansandmotorhomes.co.uk