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6.8 Analyzing and

6.8 Analyzing and documenting interviews / focus groups Get meaningful information from an interview or focus group: Organize and prepare data Use codes and labels Look for themes Create summary narrative Determine further action Image/icon Image/icon Image/icon Image/icon Image/icon Audio: Interviews can be a great source of quantitative but mainly qualitative data. Therefore, for the instructional Designer analysis and interpretation of the interview data requires a different approach than surveys. The first step is to organize and prepare your data. Transcribe recordings that you might have and gather all notes that you kept through the interview. Group related data and divide quantitative data from qualitative. Use codes as labels to identify similarities in the transcribed text based on topics, concepts, terms, phrases or keywords. For example, when in a transcribed text there are references such as “the problem was…”, a barrier could be…”, you can use the code “Issues” to group these data. Search for main themes by comparing and interrelating data and codes. Once you’ve identified broader themes in your data create a coherent narrative that includes quotes and lists retrieved from the interviewees responses to present your results. This will also help you figure out appropriate actions the your results will address. 12

6.9 Case Study: FVC interview data analysis results Some of the results from the survey data analysis in the Fulton Vocational School case. • Part of summary narrative • List OUTPUT GOES HERE Positive attitude to distance education Results from the analysis of the interview transcripts demonstrated a more positive attitude towards distance education among all the interviewees. The respondents attributed their positive attitude primarily to the capability of distance education to eradicate the limitations of time and space as well its feature of permitting the learners to carry on their own pace and increate competence of the Felton Vocational School as an institution. Part of summary narrative Respondent 1: “…Bringing more students to our programs is one of the main topics in our internal meetings for long now. I know that there is a lot of interest from potential students but the fact that our programs don’t offer the flexibility to study on your own pace and from your own space is a limitation. Of course by offering distance learning solutions we can become more flexible and attract more students…” Respondent 2: “…I definitely believe that we should keep up with the trends if we want to me competitive. Most educational institutions have adopted distance learning solutions. At least for our institution we would be able to offer education to more students using less means and time…” List List of personnel’s concerns regarding distance education. Lack of necessary equipment and facilities Technological literacy of stakeholders Experience in distance education Program evaluation and accreditation Support for distance learners Commitment of learners Audio: Let’s see a part of the summary narrative and a list of concerns regarding implementation of a distance education program that were used to present the results from the analysis of the interview data. Click on each link to learn more about the results. 13