club Toyota - Fall/Winter 2017 English

EMOTIONAL
INTELLIGENCE
HANDS-FREE POWER
REAR LIFTGATE
FOR WHEN YOUR HANDS ARE FULL.
With its available Hands-Free Power Rear Liftgate, the 2018
Toyota RAV4 makes loading your trunk easier than ever before.
Automatically open your Power Back Door with just a wave of
your foot* – providing convenience like never before.
Prepared by:
Saatchi & Saatchi Canada
Ad#
TCI-17-052
Agency Dkt#:
1914-1915
Client/Product:
Toyota
Save Date:
September 8, 2017 3:36 PM
Art prepared by:
Tom Nanos
Colour:
4/c
Safety:
7.875 x 10.375
Trim:
8.375 x 10.875
Bleed:
8.625 x 11.125
Media:
Club Toyota
Copywriter:
Cory
Art Director:
Oskars
E. C. Director:
Brian. Sheppard
French Services:
Production:
Bill Ing/Natalie Copeland
Acc. Services:
Acc. Services:
Approval:
Date
LARRY HUTCHINSON
President and CEO
Toyota Canada
There’s
T
nothing like that first drive in a new Toyota to get the heart
racing and the adrenaline pumping. It’s a natural response to the
cutting edge combination of technology, style, performance and
safety that defines the Toyota brand.
But the thrill of Toyota ownership doesn’t wear off after you drive it off the
lot. It’s there the next day, the next month, the next year — and well beyond.
That’s because there’s an emotional bond between people and their
Toyotas — and it’s there by design. The emotional aspect of vehicle
ownership is something our designers and engineers think about long
before a vehicle is produced.
It’s evident in the bold and expressive styling of the 2018 Camry that’s
featured on the cover of this issue of club Toyota, and in the rest of our new
model lineup, such as the C-HR, and the new RAV4 Trail Edition.
BY MAKING VEHICLES THAT
ARE INNOVATIVE, ENGAGING
AND FUN TO DRIVE, TOYOTA’S
VISION OF THE FUTURE OF
MOBILITY IS COMING TO LIFE
RIGHT NOW.
And it goes beyond appearance. High tech innovations like Toyota Safety
Sense (TSS) and the Entune 3.0 multimedia system are ushering in a
whole new era of connectivity between driver and vehicle.
When you learn how to use all the exciting innovations that the new
models feature, you’ll find your Toyota is much more than a transportation
option — it’s an extension of your lifestyle. That’s when the emotional
connection really kicks in.
By making vehicles that are innovative, engaging and fun to drive,
Toyota’s vision of the future of mobility is coming to life right now. It’s
a vision that includes everyone — not just drivers.
As the exclusive mobility partner of the Olympic and Paralympic Games
through 2024, Toyota is helping people overcome barriers and get moving.
Toyota Canada is proud to be the official vehicle and official mobility
sponsor of Canada Basketball, Canada Soccer, Freestyle Canada and
Wheelchair Basketball Canada.
The partnership reflects our goal of an inclusive society in which all
people can participate. And it’s just one more reason for you to take pride
in your choice of vehicles.
There’s no better time to be part of the Toyota family!
toyota.ca
2 3
* Please see Owner’s Manual or toyota.ca for important details on functionality.