02.05.2018 Views

Final Fact 18 march incl pics anders

You also want an ePaper? Increase the reach of your titles

YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.

FORM AND LANGUAGE<br />

Tip 1<br />

How to differentiate<br />

between research,<br />

design and business<br />

reports<br />

The three types of reports students write during the<br />

Bachelor and what they should contain are described<br />

below.<br />

› Business report: describes a business case. It<br />

usually starts with an executive summary. The<br />

report contains an internal and an external<br />

analysis and focuses on the strategic aspects of<br />

design. It also contains references to relevant<br />

literature. The report concludes with strategic<br />

recommendations for decision-making.<br />

› Research report: describes the purpose, the<br />

method and the results of a scientific research<br />

project. Students should emphasize the theoretical<br />

contributions and implications for practice. The<br />

typical structure of a research report consists of<br />

an abstract, an introduction, a method part, the<br />

results, a discussion and references.<br />

20

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!