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CRMEA May/June Report 2018

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WHAT IS<br />

ICR IOWA?<br />

DRIVING<br />

DOWNTOWN<br />

DWELLING<br />

DEMAND<br />

COMMUNITY DEVELOPMENT<br />

The latest Cedar Rapids Housing Market Analysis commissioned<br />

annually by the City of Cedar Rapids, indicates that Downtown<br />

Cedar Rapids housing will continue to grow through 2030. New<br />

options are coming on the market all the time, supporting the<br />

demand. Higher populations of urban dwellers result in districts<br />

that are more viable for business success and improved vitality.<br />

Cedar Rapids developer Fred Timko certainly feels the<br />

continued demand for downtown housing. One of his newest<br />

projects, 15 rowhouse units called The Redstone in Kingston<br />

Village, is part of the surge of development in the downtown<br />

neighborhood of Kingston Village, an area severely impacted<br />

by 2008 flooding. Last year, the Economic Alliance assisted in<br />

securing Workforce Housing Tax Credits for The Redstone in<br />

Kingston Village. The purpose of the tax credit program is to<br />

take an abandoned, empty or decaying and neglected property<br />

and turn it into affordable housing for Iowa communities.<br />

In mid-April, after just two weeks of advertising, Fred received<br />

numerous inquiries about The Redstone, which formally<br />

opens in <strong>June</strong>. Many of the inquirers have been single, young<br />

professionals.<br />

The Redstone in Kingston Village was one of ten urban<br />

properties showcased on <strong>May</strong> 6, during Urban Living in<br />

Downtown Cedar Rapids. The open house event supports core<br />

district housing by bringing prospective downtown residents<br />

and property managers together to highlight the unique<br />

amenities enjoyed by those living downtown. If you couldn’t<br />

make the event, view our Interactive Downtown Housing Map<br />

on our website, at www.cedarrapids.org/our-community/coredistricts/downtown/housing.<br />

REGIONAL DEVELOPMENT<br />

ICR IOWA is the new external-facing brand for our<br />

seven-county region and the new name for our<br />

regional economic development group, a joint venture<br />

between the Economic Alliance and Iowa City Area<br />

Development Group. The organization is charged with<br />

leading the efforts to market our region, grow our<br />

workforce, and recruit more businesses and individuals<br />

to locate here.<br />

Collectively across the region, and from our Economic<br />

Alliance members, we understand that recruiting<br />

and retaining a sufficient workforce is a top concern.<br />

We are working together as a region to collectively<br />

strengthen our communities and strategically attract<br />

and develop the necessary talent for growth.<br />

To best identify each of the core areas of ICR IOWA’s<br />

work, the following sub-brands have been created:<br />

• Choose ICR - business attraction efforts<br />

• ICR Future - talent pipeline efforts<br />

• ICR Talent - workforce attraction and retention efforts<br />

• Inclusive ICR - diversity workforce efforts<br />

We are encouraging businesses, organizations, and our<br />

cities and counties to help us amplify ICR IOWA by<br />

using the brand in their own marketing.<br />

• Add the Proud to be in ICR IOWA logo to your<br />

website and printed materials, showcasing that<br />

you are a part of the region.<br />

Visit https://bit.ly/2r4qKnB to download logos.<br />

• Add #ICRIOWA to social media posts that showcase<br />

business growth, workforce development,<br />

and quality of life in our region.<br />

If you’re interested in learning more, please contact<br />

Jennifer Daly, President & CEO of ICR IOWA,<br />

at jdaly@icriowa.org.<br />

ECONOMIC ALLIANCE REPORT<br />

9

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