UJ #6 - Cusco

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INTERVIEW "THERE STILL IS A LOT OF WORK TO DO, BUT CUSCO IS A SPECTACULAR DESTINATION LARGELY BECAUSE TOURISTS WHO COME HERE WANT TO COME BACK. THAT CREATES ENORMOUS POTENTIAL" After a rest, enjoy the hotel bar. our biggest challenges working with local producers is that they give us formal receipts. It is moving at a snail’s pace but we already have two communities with whom we are working. We are trying to do the same thing with local weavers. We are inviting them to the hotel to interact with clients and present their work. It helps the locals increase their income. We do THE MARKET What tourist experiences do you think the city Cusco has improved dramatically. The airlines have helped with that. For residents of Peru, not only locals but international residents, Cusco is a destination where one can escape for three days. And you can repeat visits, as there is so much to do within and around the city. There still is a lot of work to do, but Cusco is a spectacular destination largely because tourists who come here want to come back. That creates enormous potential. We need to think about how to get these people who visit Lima to also travel to Cusco and other Peruvian cities. We need to take advantage of the fact that Peru is so stable to develop other areas in the country; Cusco is just one of them. For example, worldwide networking with the Peru brand helps position Cusco. Before, a Marriott client might only have thought about Lima, or not even. Today, our Cusco hotel is one of our most attractive properties for Marriott Rewards clients, which means literally millions of members. This worldwide exposure is important. It strengthens us as a chain and strengthens Cusco as well. Is the Lima market evolving? We see that demand is remaining strong; our occupancy rates are good and improving. We have been growing every year in Peru and this year will be no exception. That shows that the demand in Lima is strong. For now, the city is still missing a convention centre so we can compete with other destinations that can handle major events. Something like that will move the entire economy and is something that is sorely needed. Were Lima to have a facility like that, we could position ourselves better against other it would also reach into other economic areas. The requires major and responsible investment. Lima is a hub for Latin America. She needs to take advantage of that fact with a vision and a medium and longterm plan to get there.
Luxury rooms for a good rest. What are Marriott’s upcoming plans? Do you plan to open properties in other parts of Peru? We are building a Courtyard in Lima. It will be a Lima and should be ready by the third quarter of 2015. With 152 rooms, this is going to be a new model for the Courtyard brand. It will be very modern and designed for both tourists and business travellers. It will be a very interesting product for in Lima. NEW MIRAFLORES LIMA, FOUR-STAR PROPERTY WITH 152 ROOMS AND SHOULD BE READY BY QUARTER OF 2015 /45
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UJ #6 - Cusco

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