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Public Relations & Media Affairs<br />

Strategic<br />

Goals/Objectives<br />

Key Performance<br />

Indicators (KPI)<br />

Time Frame<br />

Improve quality of<br />

services provide &<br />

Develop staff<br />

performance<br />

• Stuck with high quality standard.<br />

• Improving of staff skills by training<br />

and taking courses.<br />

• Support effective communication<br />

between management and<br />

employee.<br />

Ongoing through the<br />

year of 2019<br />

Saudization<br />

• Applying of Saudization.<br />

• Employment of qualified national<br />

hands.<br />

Ongoing and through<br />

the year of 2022

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