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1736 Magazine - Fall 2018

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PHOTO BY MICHAEL HOLAHAN<br />

glass-clad exterior during the next two years.<br />

A recent office-space study conducted by the<br />

Downtown Development Authority estimates<br />

nearly one-quarter of downtown’s 1.5 million<br />

square feet professional space is vacant, with<br />

rental rates ranging from $14 to $23 a square<br />

foot, depending on the “upfit” costs, the price<br />

tenants pay to “build out” the space they lease.<br />

Space in the $100 million Georgia Technology<br />

Authority-owned Georgia Cyber Center, whose<br />

phase II building opens in December, lists at<br />

more than $30 a square foot.<br />

Dye, who said rates for the SunTrust Building<br />

are in the “high teens,” said he expects office<br />

rents will start creeping up as move-in ready<br />

space in the central business district fills up.<br />

That, in turn, could encourage owners of vacant<br />

or sub-par office buildings to get off the fence<br />

and invest in their properties.<br />

“There is space available downtown, but when<br />

once that space goes, where is the next step?” he<br />

said. “There is too much going on downtown for<br />

people not to want to be here.”<br />

Aside from repurposing long-vacant buildings<br />

such as the Kress and J.C. Penney department<br />

stores, on the 800 and 700 blocks, respectively,<br />

Beman said the biggest renovation<br />

potential lies in the Lamar Building, the vacant<br />

102,000-square-foot office tower at 753 Broad<br />

St.<br />

The century-old building, considered Augusta’s<br />

first “skyscraper,” has been owned by an<br />

Aiken, S.C., businessman since December 2016.<br />

Beman, the property’s marketing agent, said<br />

renovating the building has become much more<br />

feasible since its owner acquired a share of its<br />

rear parking lot earlier this year. The balance<br />

of the lot is controlled by the Augusta-based<br />

investment group that owns the nearby Marion<br />

Building, another fully vacant property with<br />

office or residential potential.<br />

Aside from parking, Beman said, the biggest<br />

challenge to creating move-in ready office space<br />

on Broad Street is the high risk and low return<br />

on investment given the current lease rates.<br />

Bringing an older structure the size of the Lamar<br />

Building up to modern fire codes, for example,<br />

could easily exceed $1 million.<br />

“If you look at downtown Augusta, there’s<br />

no lack of available property, there’s a lack of a<br />

revenue stream behind it to do something with<br />

it,” he said. “This isn’t Birmingham (Ala.) or<br />

Greenville (S.C.) where the rates can justify what<br />

you want to do.” •<br />

68 u <strong>1736</strong>magazine.com

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