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1736 Magazine - Fall 2018

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Damon Cline, Editor<br />

FINAL<br />

WORDS<br />

Does downtown deserve<br />

special consideration?<br />

Absolutely.<br />

Over the years, people have asked me<br />

numerous variations of the same<br />

question: “Why does downtown get<br />

so much attention?”<br />

My usual response: “Why<br />

shouldn’t it?”<br />

Downtown, after all, is the most tangible indicator<br />

of a city’s civic pride, prosperity and overall<br />

quality of life. As is the case with most large and<br />

mid-sized metro areas, Augusta’s downtown is the<br />

one place where its story – past, present and future<br />

– is told.<br />

It’s where residents and visitors alike can discover<br />

Augusta’s identity, character and the thing<br />

sociologists and urban planners call “sense of<br />

place.”<br />

All parts of the city are important; downtown is<br />

indispensable.<br />

Its iconic landmarks, layout and architecture<br />

can’t be replicated, so it is paramount the public<br />

and private sectors support, maintain and bolster<br />

those critical assets for current and future generations.<br />

The necessity of revitalizing Augusta’s urban<br />

core was succinctly stated by local businessman<br />

Barry Storey, who paraphrased what Denver Mayor<br />

Wellington Webb told city leaders in 2015: “He said<br />

you’ve got three priorities in this city: ‘No. 1, clean<br />

up your living room; No. 2, clean up your living<br />

room, and No. 3, clean up your living room.’ And<br />

your living room is your downtown.”<br />

He’s right. For locals, downtown is everybody’s<br />

neighborhood. For visitors, downtown Augusta is<br />

the neighborhood they will remember most vividly.<br />

Downtown is the face of Augusta. Shouldn’t it<br />

have a bright, welcoming smile?<br />

Downtown is the heart of Augusta. Shouldn’t it<br />

pulsate with vibrancy?<br />

Downtown is the soul of Augusta. Shouldn’t it<br />

radiate positive energy?<br />

When the “why downtown?” question arises, it<br />

usually insinuates the central business district receives<br />

a disproportionate share of the city treasury,<br />

or that other areas are being marginalized at the<br />

expense of the city center.<br />

The reality is that investment and reinvestment<br />

in the urban core – from Harrisburg to Olde Town,<br />

from the riverfront to the Laney Walker-Bethlehem<br />

– helps boost the city’s overall tax base. Not only<br />

that, the cost of providing services in high-density<br />

regions is lower than it is in the suburbs and rural<br />

areas.<br />

More people living, working and playing in the<br />

city center is good for everyone.<br />

And the good news is, that is happening. Young,<br />

single professionals and empty nesters want to be<br />

immersed in downtown’s unique entertainment,<br />

architecture and cultural milieu. But young families,<br />

too, are planting roots in the central city,<br />

trading increasingly congested and lengthy suburban<br />

commutes for walkable and bikeable neighborhoods.<br />

So as this classic Southern city quickly accelerates<br />

into the 21st century, it’s imperative that<br />

community leaders – public and private – not<br />

put a damper on downtown Augusta’s burgeoning<br />

renaissance.<br />

Yes, after decades of neglect, sometimes-glacially<br />

slow progress and the occasional half-baked<br />

idea, downtown appears to be getting the attention<br />

it deserves.<br />

It’s about time.•<br />

<strong>1736</strong>magazine.com u 71

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