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CM July_August 2019

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REVIEW<br />

Technically speaking<br />

Credit Management asked members of the CI<strong>CM</strong><br />

Think Tank what tech they can’t do without and why.<br />

Stuart Knock MCI<strong>CM</strong>,<br />

EOS Solutions<br />

WHEN I think of the piece of<br />

technology that we just couldn’t do<br />

without and that also had one of<br />

the biggest positive impacts to this<br />

business when it came on stream, it<br />

has to be our field services application,<br />

Dator.<br />

This proprietary app sits on a<br />

smartphone or tablet and allows us<br />

to communicate in real-time with our<br />

field agents. It’s secure, reliable and<br />

very adaptable. One of the biggest<br />

benefits that we generated when it<br />

went live was that we no longer had to<br />

hand over our agent’s mobile number<br />

when connecting a customer to the call<br />

centre – we just enter the customer’s<br />

confirmed number and the call centre<br />

(ours or our client’s) dials them.<br />

Productivity and security were<br />

improved at a stroke and the customer<br />

benefits from being able to take a call<br />

without our agent having to remain<br />

with them, which de-stresses the<br />

situation.<br />

Jo Kettner,<br />

Company Watch<br />

THE one system that the Company<br />

Watch team consistently uses is<br />

the web-based software Slack.<br />

It’s a powerful tool that makes<br />

communication within our team<br />

fast and easy. Whether it is project<br />

discussions, important documents<br />

or office cake announcements; they<br />

all live together in Slack. Having our<br />

team and information in one easily<br />

searchable place means collaborating<br />

online is as easy as collaborating in<br />

person.<br />

Team members join and leave Slack<br />

channels as and when they need to<br />

(different to lengthy email chains).<br />

There is also integrated file sharing;<br />

ideal as team members are in the office<br />

on different days or working overseas.<br />

By using Slack we ensure all the<br />

team are constantly in the loop and<br />

don’t miss important announcements<br />

and business queries. We think of it as<br />

our online office workspace. Without it,<br />

communication would be much slower<br />

and we like to be efficient at Company<br />

Watch!<br />

Dan Hancocks MCI<strong>CM</strong>,<br />

CoCredo<br />

ON a day-to-day basis the team here<br />

at CoCredo couldn’t live without our<br />

internal control panel – basically our<br />

version of a CRM system.<br />

It is a versatile piece of technology<br />

and not a standard out of the box<br />

system. It has been built by our own<br />

talented technical team and holds<br />

customer and business information<br />

that enables us to carry out our jobs.<br />

The benefit of it being an in-house<br />

system means that if we need<br />

additional features, the tech team can<br />

implement these easily.<br />

It is used daily by every member<br />

of the team ranging from sales to<br />

marketing to customer services and<br />

HR. Sales use it as a CRM system,<br />

marketing use it to update the<br />

website, for mailshots etc and HR<br />

use facilities such as the holiday<br />

planner. It enables us all to do our jobs<br />

efficiently with the information we<br />

need at our fingertips.<br />

Debbie Nolan FCI<strong>CM</strong>(Grad),<br />

Arvato<br />

I took a poll around the office and while we all rely on our hand-held gadgets<br />

to check email, take phone calls, use an app of one description or another, the<br />

one thing that we cannot run our business without, is our CRM database.<br />

It is essential that we have consistent, real-time access to our customers’<br />

details and that they are validated, up-to-date, reflect the most recent<br />

interactions and provide easily accessible historical transactions so that we<br />

can ensure the best customer journey at any stage of the collections cycle.<br />

It is essential that our system is flexible so that we can continually innovate<br />

the way in which we interact with our customers. Our system drives our daily<br />

activity and allow us to track process outcomes to construct analytics that<br />

help us drive continuous improvement.<br />

The Recognised Standard / www.cicm.com / <strong>July</strong>/<strong>August</strong> <strong>2019</strong> / PAGE 40

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