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Credit Management July and August 2020

The CICM magazine for consumer and commercial credit professionals

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COUNTRY FOCUS<br />

AUTHOR – Adam Bernstein<br />

GDP but the most generous is that given by<br />

the IMF at $2.7 trillion.<br />

Having the largest l<strong>and</strong>mass in Europe<br />

it follows that there are disparities between<br />

the regional economies. Ile de France,<br />

for example, contributes 30 percent of<br />

GDP through services, electronics <strong>and</strong><br />

ICT, agro-food, construction, automobile,<br />

pharmaceuticals, culture <strong>and</strong> aerospace.<br />

In contrast, Bassin Parisien adds less than<br />

three percent to GDP even though it has<br />

some manufacturing, agriculture <strong>and</strong><br />

service industries.<br />

Of course, statistics <strong>and</strong> data can be used<br />

to prove almost anything, but reading with<br />

a pinch of salt <strong>and</strong> common sense, a June<br />

2019 report on ceoworld.biz detailed the 100<br />

best performing businesses in the world.<br />

The majority were American with Apple in<br />

first place, but France took three positions<br />

with cosmetics firm L’Oréal at 53, oil<br />

company Total at 55 <strong>and</strong> Sanofi, a pharma<br />

firm, in 93rd position.<br />

When it comes to the 10 largest European<br />

companies by revenue, Business Chief<br />

listed – in 2018 – a number of French firms:<br />

Insurance giant AXA was in 7th position<br />

($143.7bn), Total ($127.93bn) was 8th while<br />

banking conglomerate BNP Paribas came<br />

in 10th ($109bn). First, by the way, was<br />

Germany’s Volkswagen ($240.4bn).<br />

And yet another list, albeit from 2015,<br />

shows how wide a net France fields her<br />

businesses. The list notes firms in retail<br />

(Auchan), construction (Vinci), Veolia<br />

(environment), Orange (telecoms), <strong>Credit</strong><br />

Agricole (financial services) Group PSA<br />

(automotive), <strong>and</strong> Lafarge (building<br />

materials).<br />

By extrapolation, these industries make<br />

France a large importer, one that marginally<br />

takes in more than it exports. Key<br />

categories include machinery, including<br />

computers; vehicles; electrical machinery,<br />

equipment; mineral fuels including oil;<br />

aircraft, spacecraft; pharmaceuticals;<br />

plastics; optical, technical, medical<br />

apparatus; organic chemicals; <strong>and</strong> clothing,<br />

accessories.<br />

Europe supplies 60 percent of French<br />

imports, Asia 20 percent, North Amercia<br />

eight percent <strong>and</strong> Africa four percent.<br />

SETTING UP SHOP<br />

It’s interesting to note how ‘easy’ it is to<br />

do business in France in relation to other<br />

countries. New Zeal<strong>and</strong> is consistently<br />

placed first on the World Bank’s list with<br />

Singapore in second place. The UK is placed<br />

8th, Germany 22nd, but France comes 32nd.<br />

That’s not great but is clearly much better<br />

than Eritrea at 189th <strong>and</strong> Somalia at 190th!<br />

Opening up for business in France<br />

requires, as in other jurisdictions,<br />

forethought as to the entity traded through;<br />

<strong>and</strong> France has a number to choose that<br />

include Société à Responsabilité Limitée<br />

(with between two <strong>and</strong> 50 shareholders),<br />

Entreprise Unipersonelle à Responsabilité<br />

Limitée (a single shareholder), Société<br />

Anonyme (at least seven shareholders) <strong>and</strong><br />

Société en Nom Collectif (a partnership).<br />

There is too much detail to list here, but<br />

more can be read at Cabinet Roche & Cie via<br />

https://tinyurl.com/uglsry3.<br />

Workers in France are highly skilled<br />

<strong>and</strong> see value in education. However,<br />

unemployment in France is high, especially<br />

among those under 25; Trading Economics<br />

quotes a current rate of 7.9 percent in<br />

the last quarter of 2019. Further, France<br />

generally operates on a 35-hour week basis<br />

<strong>and</strong> workers tend to get both five weeks of<br />

holidays <strong>and</strong> a good work/life balance.<br />

As for taxation, company tax rate was<br />

recently 28 percent on the first €500,000 <strong>and</strong><br />

33.33 percent above that (with lower rates<br />

for new-starts <strong>and</strong> SMEs), but for profits<br />

made in the <strong>2020</strong> tax year the rate is 28<br />

percent.<br />

The st<strong>and</strong>ard rate of VAT is 20 percent<br />

with reduced rates of 10 percent, 5.5 percent<br />

or 2.1 percent depending on the nature of<br />

the goods (such as food, utility, passenger<br />

transport, accommodation, cultural<br />

activities, certain works on a principle<br />

home, TV licences <strong>and</strong> socialised medicine).<br />

Personal tax rates range from zero<br />

percent to €10,064, 11 percent between<br />

€10,064–€25,659, 30 percent between<br />

€25,659–€73,369, 41 percent between<br />

€73,369–€157,806, <strong>and</strong> 45 percent on<br />

anything above €157,806.<br />

As from the beginning of 2019, a Pay-As-<br />

You-Earn system was introduced universally<br />

throughout France. Instead of filing an<br />

income tax <strong>and</strong> paying whatever taxes were<br />

owed for the prior year, workers are taxed<br />

at the source of the income, in monthly<br />

payments.<br />

And non-residents of France are taxed<br />

on income earned from French sources.<br />

However, France does have tax treaties with<br />

a number of countries that enables residents<br />

of certain countries to avoid dual taxation.<br />

France is also signed on to the Automatic<br />

Exchange of Information, which seeks to<br />

fight tax evasion by requiring financial<br />

intermediaries to be transparent about their<br />

clients’ tax residence in signatory countries.<br />

ONGOING CHALLENGES<br />

Every country has its own challenges <strong>and</strong><br />

France is no different.<br />

Working<br />

First off, while EU citizens don’t require a<br />

permit to work in France, non-EU/EEA <strong>and</strong><br />

Swiss citizens must apply for both a work<br />

<strong>and</strong> residency permit. There are several<br />

types including the Carte de Séjour, a<br />

residence permit for those who are coming<br />

The Eiffel Tower is a<br />

wrought-iron lattice tower on<br />

the Champ de Mars in Paris,<br />

France. It is named after the<br />

engineer Gustave Eiffel, whose<br />

company designed <strong>and</strong> built<br />

the tower.<br />

Advancing the credit profession / www.cicm.com / <strong>July</strong> & <strong>August</strong> <strong>2020</strong> / PAGE 34

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