LIQUI MOLY NEWS #35
Weekly news about LIQUI MOLY IBERIA & SOUTH AMERICA.
Weekly news about LIQUI MOLY IBERIA & SOUTH AMERICA.
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<strong>LIQUI</strong> <strong>MOLY</strong> IBERIA & SOUTH AMERICA<br />
WEEK 35.2020<br />
MOTOR OILS · ADDITIVES · CAR CARE
FlyJet Racing Team: New LM Van<br />
PORTUGAL<br />
There are partnerships that make us proud and the one<br />
we have with the FlyJet Racing Team, composed by Joana<br />
Graça and Paulo Nunes, is a good example. Not only did we<br />
sponsor them in the last National, European and World aquabike<br />
and freestyle championships in which they participated, but now<br />
we have decided to go further. And what did we do? We decorated<br />
the new van that they prepared with all the amenities to travel the<br />
roads and stay „housed“ in style. Isn‘t it perfect?<br />
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WEEK 35.2020 · <strong>LIQUI</strong> <strong>MOLY</strong> Iberia & South America · www.liqui-moly.com
Paulo Nunes idealized the design of this “house on wheels“. Visibly happy with the final<br />
result, he´s with Patrícia Silva, Brand Activation Manager<br />
<strong>LIQUI</strong> <strong>MOLY</strong> IBERIA and Davide Antunes, owner of<br />
Copy It, the company that printed and applied the<br />
image to the entire van.<br />
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MAKING OF<br />
Liqui Moly FlyJet Racing Team Van<br />
PORTUGAL<br />
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WEEK 35.2020 · <strong>LIQUI</strong> <strong>MOLY</strong> Iberia & South America · www.liqui-moly.com
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Feu Vert: <strong>LIQUI</strong> <strong>MOLY</strong> DAYS<br />
PORTUGAL<br />
The <strong>LIQUI</strong> <strong>MOLY</strong> DAYS at Feu Vert Portugal continue at an<br />
amazing pace and last week we had three more actions<br />
taking place simultaneously. This time it was the Feu Vert<br />
Gaia I, Faro and Setúbal shops and workshops that celebrated<br />
their <strong>LIQUI</strong> <strong>MOLY</strong> DAYS and, once again, we did it with the effort<br />
that characterizes us. All centers were dressed in red and blue,<br />
assuming the strong connection that exists between our brands.<br />
In the end we counted three more successful events!<br />
GAIA I<br />
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WEEK 35.2020 · <strong>LIQUI</strong> <strong>MOLY</strong> Iberia & South America · www.liqui-moly.com
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PORTUGAL<br />
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WEEK 35.2020 · <strong>LIQUI</strong> <strong>MOLY</strong> Iberia & South America · www.liqui-moly.com
The new “normal“ means that we continue to<br />
maintain a close relationship with our partners and<br />
customers, but we do it with great care, following all<br />
the rules to protect those who work with us, but also<br />
those who seek our brand!<br />
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PORTUGAL<br />
WEEK 35.2020 · <strong>LIQUI</strong> <strong>MOLY</strong> Iberia & South America · www.liqui-moly.com<br />
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PORTUGAL<br />
SETÚBAL<br />
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WEEK 35.2020 · <strong>LIQUI</strong> <strong>MOLY</strong> Iberia & South America · www.liqui-moly.com
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PORTUGAL<br />
WEEK 35.2020 · <strong>LIQUI</strong> <strong>MOLY</strong> Iberia & South America · www.liqui-moly.com<br />
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PORTUGAL<br />
WEEK 35.2020 · <strong>LIQUI</strong> <strong>MOLY</strong> Iberia & South America · www.liqui-moly.com<br />
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FARO<br />
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PORTUGAL<br />
WEEK 35.2020 · <strong>LIQUI</strong> <strong>MOLY</strong> Iberia & South America · www.liqui-moly.com<br />
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Ferrol Rally: Recalvi Team<br />
SPAIN<br />
They´re unstoppable! Last weekend we´ve had another rally<br />
at an impulsive pace by the duo “Cohete” Suárez and Alberto<br />
Iglesias. The Asturian duo from Recalvi Team powered by<br />
<strong>LIQUI</strong> <strong>MOLY</strong>, has participated in the Ferrol Rally, counting for the<br />
Spanish Asphalt Rally Championship, and reached second place<br />
with their Skoda Fabia R5, at a minimum margin of first place.<br />
The spectacular driving and the fantastic car continue to show<br />
wherever it goes.<br />
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WEEK 35.2020 · <strong>LIQUI</strong> <strong>MOLY</strong> Iberia & South America · www.liqui-moly.com
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SPAIN<br />
WEEK 35.2020 · <strong>LIQUI</strong> <strong>MOLY</strong> Iberia & South America · www.liqui-moly.com<br />
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SPAIN<br />
WEEK 35.2020 · <strong>LIQUI</strong> <strong>MOLY</strong> Iberia & South America · www.liqui-moly.com<br />
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SPAIN<br />
WEEK 35.2020 · <strong>LIQUI</strong> <strong>MOLY</strong> Iberia & South America · www.liqui-moly.com<br />
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POS: New LM image @ Nuvipeças<br />
Although Nuvipeças has been selling our products since<br />
2015, it´s preparing to start a new chapter and we will<br />
be by their side. Now that they will have new, better and<br />
bigger installations, still in Vila Nova de Famalicão, we made a<br />
point of decorating the window of the new space so that no one<br />
has any doubts that Nuvipeças is an <strong>LIQUI</strong> <strong>MOLY</strong> selling point!<br />
PORTUGAL<br />
WEEK 35.2020 · <strong>LIQUI</strong> <strong>MOLY</strong> Iberia & South America · www.liqui-moly.com<br />
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PORTUGAL<br />
WEEK 35.2020 · <strong>LIQUI</strong> <strong>MOLY</strong> Iberia & South America · www.liqui-moly.com<br />
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POS: Recambios Vitoryo<br />
Recambios Vitoryo has three stores and, for more than ten<br />
years has been providing the best service to the workshop<br />
professionals of Palmones, Cádiz and Málaga. In order<br />
to meet the demands of customers who are increasingly<br />
demanding, they now have <strong>LIQUI</strong> <strong>MOLY</strong> products available in<br />
their shops through the Recalvi Group.<br />
SPAIN<br />
WEEK 35.2020 · <strong>LIQUI</strong> <strong>MOLY</strong> Iberia & South America · www.liqui-moly.com<br />
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POS: Auto Recambios Saor<br />
SPAIN<br />
This family business was created in May of 1997 by three<br />
brothers that already had some experience in the sector.<br />
Auto Recambios Saor sells automotive spare parts, tools<br />
for workshops, grinding motor equipment, turbos, rebuilding<br />
catalysts and filters FAP. They´ve started working with our brand<br />
and we have just introduced new references that are displayed<br />
by ranges in the respective exhibitors with our stickers.<br />
WEEK 35.2020 · <strong>LIQUI</strong> <strong>MOLY</strong> Iberia & South America · www.liqui-moly.com<br />
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POS: Recambios Jose Mari<br />
Located in Collado Villalba, Madrid, this is a shop with 40<br />
years of experience. They´ve started selling our products a<br />
few weeks ago and already see it as a success. They started<br />
with our additves but will increase the orders and introduce new<br />
references.<br />
SPAIN<br />
WEEK 35.2020 · <strong>LIQUI</strong> <strong>MOLY</strong> Iberia & South America · www.liqui-moly.com<br />
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Workshop: RRH Sport<br />
Ramón Rodriguez Hernández, the manager of RRH Sport,<br />
is one of the most recognized professional mechanics on<br />
the sector of competition and classic cars in Tenerife. It´s<br />
usual to find in his workshop car brands like Ferrari, Jaguar or<br />
Porsche because his clients know how good he is and the quality<br />
of the products he uses. And if there´s something that he knows<br />
is that he only trusts in our motor oils for the maintenance of the<br />
magnificent cars he works with!<br />
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SPAIN<br />
WEEK 35.2020 · <strong>LIQUI</strong> <strong>MOLY</strong> Iberia & South America · www.liqui-moly.com<br />
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LM Partner: Recalvi Oviedo<br />
SPAIN<br />
Alexandre Estima and José Pereira visited Recalvi´s central<br />
warehouse in Oviedo. They had the opportunity to meet<br />
with the purchasing manager, Jordi Parés Galán, visited<br />
the facilities and saw our stored products. They´ve also drawn up<br />
an action plan to put in place over the next few months. It includes<br />
technical and commercial training sessions, commercial actions,<br />
and implementation of our products and brand image.<br />
WEEK 35.2020 · <strong>LIQUI</strong> <strong>MOLY</strong> Iberia & South America · www.liqui-moly.com<br />
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Media: Grand Prix Liqui Moly Teruel<br />
PORTUGAL<br />
& SPAIN<br />
<strong>LIQUI</strong> <strong>MOLY</strong> has just made a new deal to remain as exclusive<br />
supplier of lubricants for Moto GP racings in the Moto2 and<br />
Moto3 categories until 2023. And that´s not all! Adding to<br />
that, <strong>LIQUI</strong> <strong>MOLY</strong> will give its name to the Grand Prix of Aragon,<br />
which will take place between 23 and 25 of October, with the<br />
designation of Grand Prix <strong>LIQUI</strong> <strong>MOLY</strong> Teruel. This is such a great<br />
achievement, that we are all over the news! Take a look!<br />
WEEK 35.2020 · <strong>LIQUI</strong> <strong>MOLY</strong> Iberia & South America · www.liqui-moly.com<br />
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PORTUGAL<br />
& SPAIN<br />
WEEK 35.2020 · <strong>LIQUI</strong> <strong>MOLY</strong> Iberia & South America · www.liqui-moly.com<br />
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WEEK 35.2020 · <strong>LIQUI</strong> <strong>MOLY</strong> Iberia & South America · www.liqui-moly.com<br />
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Remember the<br />
contest we recently<br />
had, whose prize was<br />
a Hyundai i30N? Markus<br />
J., an Austrian, was the<br />
lucky one and received<br />
from the hands of Luca<br />
Engstler, pilot of the <strong>LIQUI</strong><br />
<strong>MOLY</strong> Team Engstler of<br />
TCR International Series,<br />
and Peter Baumann,<br />
Marketing Director of<br />
<strong>LIQUI</strong> <strong>MOLY</strong> the keys to his<br />
new car!<br />
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Europe & World Aquabike<br />
Championships: Portuguese Pilots<br />
PORTUGAL<br />
Between August 28 and September 6, the European and<br />
World Aquabike Championships will take place in Hungary<br />
and Poland. Besides several Portuguese pilots participating<br />
in different categories, we will also have three <strong>LIQUI</strong> <strong>MOLY</strong><br />
pilots participating. <strong>LIQUI</strong> <strong>MOLY</strong> IBERIA wishes good luck to all<br />
Portuguese pilots and, especially, to Gonçalo Rodrigues, Joana<br />
Graça and Paulo Nunes, the pilots powered by <strong>LIQUI</strong> <strong>MOLY</strong>! Stay<br />
strong!<br />
WEEK 35.2020 · <strong>LIQUI</strong> <strong>MOLY</strong> Iberia & South America · www.liqui-moly.com<br />
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Portugal will be<br />
represented in<br />
Hungary and Poland<br />
by the following pilots:<br />
Gonçalo Rodrigues,<br />
Luísa Beja, Joana<br />
Graça, Lino Araújo,<br />
Paulo Nunes, Martim<br />
Marques, Manuel Leite,<br />
Martim Brito, Diogo<br />
Barbosa e Matteo<br />
Valente.<br />
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The Liqui Moly FlyJet<br />
Racing Team van<br />
has been on the road<br />
for several days and is<br />
not alone. A considerable<br />
part of the portuguese<br />
pilots, and the Portuguese<br />
Powerboat Federation,<br />
decided to make this trip<br />
together and, in addition<br />
to nationality, we dare<br />
to say that they share a<br />
passion for our brand.<br />
Don‘t you agree with us?<br />
WEEK 35.2020 · <strong>LIQUI</strong> <strong>MOLY</strong> Iberia & South America · www.liqui-moly.com<br />
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The Portuguese Powerboat Federation<br />
van is also <strong>LIQUI</strong> <strong>MOLY</strong> branded!<br />
Do you recongnize Gonçalo´s van? It´s also on its<br />
way to Hungary!<br />
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Social Media: We´re on IG & FB<br />
Daily, we share with our followers what we do in Portugal and<br />
Spain but also what we do all over the world. Just follow us<br />
to be aware of everything, participate in the contests that we<br />
organize and ask any questions that you have about our products!<br />
PORTUGAL<br />
& SPAIN<br />
WEEK 35.2020 · <strong>LIQUI</strong> <strong>MOLY</strong> Iberia & South America · www.liqui-moly.com<br />
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Don´t forget to follow us<br />
on social media.<br />
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SOUTH<br />
AMERICA<br />
WEEK 35.2020 · <strong>LIQUI</strong> <strong>MOLY</strong> Iberia & South America · www.liqui-moly.com<br />
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LM CHILE: Cars and Coffee Live<br />
<strong>LIQUI</strong> <strong>MOLY</strong> CHILE & Cars and Coffee organized a live session<br />
that was a success! Our products were the main subject and<br />
everyone wanted to know more and more about them!<br />
CHILE<br />
WEEK 35.2020 · <strong>LIQUI</strong> <strong>MOLY</strong> Iberia & South America · www.liqui-moly.com<br />
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LM CHILE: Motor Hits<br />
Once again, <strong>LIQUI</strong> <strong>MOLY</strong> has been present at Motor Hits, a<br />
show that is aimed at all who are passionate about car,<br />
velocity, adrenaline and good products! Alfredo Farías was<br />
able to talk about our brand and everything that makes our brand<br />
so amazing!<br />
CHILE<br />
WEEK 35.2020 · <strong>LIQUI</strong> <strong>MOLY</strong> Iberia & South America · www.liqui-moly.com<br />
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LM CHILE: Back to Business<br />
Now that most of the countries are slowly getting back to<br />
„normal“ and the confinement is being lifted, the LM CHILE<br />
customers are reopening their establishments and look<br />
who´s on national TV!<br />
Our brand on national tv!<br />
We´ve created a new image for one of our customers, a tire<br />
specialist. Isn‘t it perfect?<br />
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LM ARGENTINA: Whatsapp Campaign<br />
ARGENTINA<br />
<strong>LIQUI</strong> <strong>MOLY</strong> ARGENTINA has launched an innovative<br />
commercial campaign that uses whatsapp as a way of<br />
contacting its customers! Our company in Chile has been<br />
sending these posters to its customers via Whatsapp that also<br />
send them to our points of sale that forward them to their<br />
contact networks and use them to inform about the campaigns<br />
and promotions. This works not only on whatsapp, but also at the<br />
store, where they are also present in A3 format and in different<br />
locations with visibility. This action is proving to be a success!<br />
WEEK 35.2020 · <strong>LIQUI</strong> <strong>MOLY</strong> Iberia & South America · www.liqui-moly.com<br />
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The 3 different posters that<br />
were created and are being sent<br />
by whatsapp to <strong>LIQUI</strong> <strong>MOLY</strong><br />
ARGENTINA customers!<br />
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LM PARAGUAY: Casa Ramos<br />
<strong>LIQUI</strong> <strong>MOLY</strong> PARAGUAY decorated Casa Ramos, in the<br />
Carapegua city. This LM POS is a motorcycle enthusiast<br />
that starting by selling our Motorbike products, but soon<br />
they´ve expanded the offer and have now new references and<br />
ranges, including car oils and additives. We have now a very<br />
strong a visible image!<br />
PARAGUAY<br />
WEEK 35.2020 · <strong>LIQUI</strong> <strong>MOLY</strong> Iberia & South America · www.liqui-moly.com<br />
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LM PARAGUAY: Aventura TV<br />
Before the pandemic, <strong>LIQUI</strong> <strong>MOLY</strong> PARAGUAY recorded<br />
several interviews with its team, in the stores of some<br />
of its main customers, where they had the opportunity to<br />
talk about our brand, our products and what makes us so good.<br />
These reports were on Aventura TV Paraguay, are available on<br />
Paraguay‘s youtube channel, but you can also see them if you<br />
click on each of these images!<br />
CLICK<br />
&<br />
WATCH!<br />
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LM PARAGUAY: Documentary<br />
<strong>LIQUI</strong> <strong>MOLY</strong> Paraguay is supporting a Rally documentary<br />
about the „Trans Chaco Rally“, considered the most difficult<br />
rally in the world. This program is broadcast every Sunday<br />
at 21:00 hs (at 20:00 hs they repeat the program of the previous<br />
Sunday), for several weeks, with advertising in the breaks and<br />
our brand highlighted, of course.<br />
PARAGUAY<br />
CLICK & WATCH!<br />
WEEK 35.2020 · <strong>LIQUI</strong> <strong>MOLY</strong> Iberia & South America · www.liqui-moly.com<br />
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LM PARAGUAY: Whatsapp Video<br />
Our team in Paraguay created a video of our Motorbike MoS2<br />
Shooter to use as a commercial tool on whatsapp. This<br />
video is being sent to customers via whatsapp distribution<br />
lists of the sales representatives. Check the video that LM<br />
customers are receiving on whatsapp!<br />
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