LIQUI MOLY NEWS 23.2023
Weekly news about Liqui Moly Iberia & South America.
Weekly news about Liqui Moly Iberia & South America.
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<strong>LIQUI</strong> <strong>MOLY</strong> IBERIA & SOUTH AMERICA WEEK <strong>23.2023</strong><br />
MOTOR OILS · ADDITIVES · CAR CARE
Rally Spirit with three full days of<br />
action with A. Maia Sport<br />
PORTUGAL<br />
F<br />
antastic rally taking action in the north region (Barcelos, Porto,<br />
Amares, Vila Verde, Famalicão, Santo Tirso and Terras de<br />
Bouro). Our <strong>LIQUI</strong> <strong>MOLY</strong> A. Maia Sport team was present, and<br />
our impacting Peugeot 206 S1600 was noticed and took 7th place<br />
in the Spirit category. Thanks to our pilots, Júlio Maia and Pedro<br />
Fernandes, for the great show. There were present nearly 90 pilots,<br />
and this race, which is part of the complete circuit of the European<br />
Rally-Legends, is always one of the most awaited motorsport events<br />
in Portugal.<br />
2<br />
WEEK <strong>23.2023</strong>· <strong>LIQUI</strong> <strong>MOLY</strong> Iberia & South America · www.liqui-moly.com
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PORTUGAL<br />
<strong>LIQUI</strong> <strong>MOLY</strong> products fully support the maintenance to keep the Peugeot 206 S1600 in the best shape<br />
4<br />
WEEK <strong>23.2023</strong>· <strong>LIQUI</strong> <strong>MOLY</strong> Iberia & South America · www.liqui-moly.com
THOUSANDS OF FANS WATCHED THE THREE DAYS OF THIS SPECIAL<br />
RALLY. THIS YEAR, THE RALLYSPIRIT HAD 102.98 KM TIMED OVER<br />
11 QUALIFIERS WITH THE HEADQUARTERS IN BARCELOS.<br />
5
PORTUGAL<br />
Our Peugeot 206 S1600 includes a range of cars that make up the history of rallies in Portugal, to which<br />
<strong>LIQUI</strong> <strong>MOLY</strong> has always been associated.<br />
6<br />
WEEK <strong>23.2023</strong>· <strong>LIQUI</strong> <strong>MOLY</strong> Iberia & South America · www.liqui-moly.com
THE 8TH EDITION OF RALLYSPIRIT BRINGS TOGETHER THE BEST LIST<br />
SINCE THE FIRST EDITION, WITH RALLY CARS OF ALL TIME, TO SATISFY<br />
THE TASTE OF THOUSANDS AND THOUSANDS OF FANS, WHOSE<br />
PASSION SPANS GENERATIONS.<br />
Júlio Maia (on the reight) and<br />
Pedro Fernandes (on the left) were<br />
our pilots on duty for the RallySpirit<br />
7
PORTUGAL<br />
On the paddock, <strong>LIQUI</strong> <strong>MOLY</strong> A. Maia Sport space is one of the most recognized<br />
8<br />
WEEK <strong>23.2023</strong>· <strong>LIQUI</strong> <strong>MOLY</strong> Iberia & South America · www.liqui-moly.com
What is the best setup? The team discusses every detail to make the best<br />
from the car and the pilots<br />
9
PORTUGAL<br />
Click here<br />
Watch the video that highlights the presence of LM A. Maia Sport at RallySpirit<br />
WEEK <strong>23.2023</strong>· <strong>LIQUI</strong> <strong>MOLY</strong> Iberia & South America · www.liqui-moly.com<br />
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The city of Figueira da Foz received<br />
the fourth stage of the Beta Trophy<br />
PORTUGAL<br />
W<br />
e got a fantastic scenario on the fourth stage of Beta Trophy,<br />
powered by <strong>LIQUI</strong> <strong>MOLY</strong>, in Figueira da Foz. The beach<br />
always gives us great images of this mythical enduro race<br />
that is also very demanding for the pilots and the motorbikes. Using<br />
the best products is a secret to keeping everything running in good<br />
shape.<br />
WEEK <strong>23.2023</strong>· <strong>LIQUI</strong> <strong>MOLY</strong> Iberia & South America · www.liqui-moly.com<br />
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13
PORTUGAL<br />
THE BEST ENDURO RIDERS WEAR THE BETA COLOURS AND, IN THIS CASE, H<br />
FOR THE ENDURO NATIONAL CHAMPIONSHIP AND THE BETA TROPHY.<br />
WEEK <strong>23.2023</strong>· <strong>LIQUI</strong> <strong>MOLY</strong> Iberia & South America · www.liqui-moly.com<br />
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AVE SCORED<br />
15
PORTUGAL<br />
WEEK <strong>23.2023</strong>· <strong>LIQUI</strong> <strong>MOLY</strong> Iberia & South America · www.liqui-moly.com<br />
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17
PORTUGAL<br />
Often there is no time to rest<br />
WEEK <strong>23.2023</strong>· <strong>LIQUI</strong> <strong>MOLY</strong> Iberia & South America · www.liqui-moly.com<br />
18
<strong>LIQUI</strong> <strong>MOLY</strong> PRODUCTS ARE ESSENTIAL IN THE SERVICE AREA, WHERE<br />
THE VOLUME OF WORK IS ALWAYS ENORMOUS TO HAVE SEVERAL<br />
A DOZEN BIKES ARE ALWAYS IN THE BEST CONDITION.<br />
Ricardo Vidigal carefully observes LM Iberia‘s David Monteiro explanation.<br />
19
Cuadrado Stunt keeps spreading the<br />
LM image in his stunt shows<br />
SPAIN<br />
O<br />
ur stunt driver is constantly inventing new tricks and ways<br />
to ensure spectacle wherever he goes. Their presence is<br />
synonymous with full-house in their tour throughout Spain.<br />
Practically every weekend, a new show that amuses kids and adults.<br />
An important warning: do not try this at home!<br />
WEEK <strong>23.2023</strong>· <strong>LIQUI</strong> <strong>MOLY</strong> Iberia & South America · www.liqui-moly.com<br />
20
UPSIDE DOWN? IT IS ALSO POSSIBLE. IN ALL<br />
CUADRADO STUNTS SHOW, THE <strong>LIQUI</strong> <strong>MOLY</strong><br />
IMAGE IS ALWAYS HIGHLIGHTED.<br />
21
A<br />
P<br />
N<br />
SPAIN<br />
WEEK <strong>23.2023</strong>· <strong>LIQUI</strong> <strong>MOLY</strong> Iberia & South America · www.liqui-moly.com<br />
22
N ESSENTIAL PART OF THE SHOW IS ALWAYS HAVING THE BIKES IN<br />
ERFECT CONDITION, AND IN THE VEINS OF ALL THE BIKES OF CUADRADO<br />
STUNT RUNS BLOOD <strong>LIQUI</strong> <strong>MOLY</strong>. ALSO, THE RANGE OF BIKE CARE E<br />
SURES IDEAL CLEANING AND SHINE.<br />
23
SPAIN<br />
WEEK <strong>23.2023</strong>· <strong>LIQUI</strong> <strong>MOLY</strong> Iberia & South America · www.liqui-moly.com<br />
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25
PORTUGAL<br />
Downhill Portuguese Cup with strong<br />
Wildboys presence powered by LM<br />
P<br />
orto de Mós received the last stage of the Portuguese Cup<br />
downhill, but as usual, the stone made life difficult for athletes.<br />
With some mechanical problems, falls, sweat, blood and tears,<br />
the Wildboys team achieved another stage of success — excellent<br />
conditions for the riders.<br />
WEEK <strong>23.2023</strong>· <strong>LIQUI</strong> <strong>MOLY</strong> Iberia & South America · www.liqui-moly.com<br />
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MARGARIDA BANDEIRA, ALREADY WITH THE<br />
THE SLEEVE OF NATIONAL CHAMPION ACHIEVED<br />
VICTORY IN THE FEMALE ELITES BEING<br />
SUPERIOR TO ALL COMPETITION.<br />
Tomás Barreiros got 2nd place in Elites Masculinos, and Paulo Marques,<br />
in Master 30, got 2nd place. By teams, the Wildboys managed to climb<br />
to the 3rd place on the podium.<br />
27
CLEANING THE BIK<br />
The Wildboys team never neglects cle<br />
protection of bicycles and for that the<br />
PORTUGAL<br />
Watch the video too see our bike<br />
products in action!<br />
Click here<br />
WEEK 23.2022· <strong>LIQUI</strong> <strong>MOLY</strong> Iberia & South America · www.liqui-moly.com<br />
28
E? EASY...<br />
aning, maintenance and<br />
y have the best products.<br />
Very tough conditions in the last stage of the Downhill Portuguese Cup<br />
29
Testimonial at the DUAL qualifying<br />
centre from Rafael Soares<br />
PORTUGAL<br />
H<br />
uman Resources is a crucial point to <strong>LIQUI</strong> <strong>MOLY</strong> Iberia‘s<br />
strategy. We are getting close to the German Chamber of<br />
Commerce school, and this time, in Porto, LM Iberia Rafael<br />
Soares, our young trainer, was invited to give his testimonial as a<br />
former student of this institute, about some of the challenges of this<br />
generation and giving his point of view on the subject. Rafael also<br />
talked about LM and how he was integrated into the team. Thank you<br />
for the invitation, Eng. Elísio Silva.<br />
From left to right: Eng. Elísio Silva(DUAL‘s school principal), Rafael Soares, Prof. Marisa Godinho(DUAL‘s Coordinator<br />
Eng. Francisco Carvalho(DUAL‘s Teacher and after sales manager at Filinto Mota)<br />
WEEK <strong>23.2023</strong>· <strong>LIQUI</strong> <strong>MOLY</strong> Iberia & South America · www.liqui-moly.com<br />
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of teaching),<br />
31
<strong>LIQUI</strong> <strong>MOLY</strong> was present at a new<br />
workshop gathering in Madrid with<br />
Recambios Vallecas<br />
SPAIN<br />
Recambios Vallecas is very active in events and puts together<br />
workshops and suppliers. <strong>LIQUI</strong> <strong>MOLY</strong> was present again, now<br />
in the Machinery and Tools Fair. Recambios Vallecas invited<br />
all the regional workshops to see the latest updates and learn more<br />
about different brands. We were present with our sales guy in the<br />
Madrid region, that generated several sales during the fair.<br />
WEEK <strong>23.2023</strong>· <strong>LIQUI</strong> <strong>MOLY</strong> Iberia & South America · www.liqui-moly.com<br />
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A wide range of products was available, so the workshops could understand the<br />
A-to-Z solution from <strong>LIQUI</strong> <strong>MOLY</strong>, availbale at Recambios Vallecas<br />
33
SPAIN<br />
Happy faces close to the LM products<br />
WEEK <strong>23.2023</strong>· <strong>LIQUI</strong> <strong>MOLY</strong> Iberia & South America · www.liqui-moly.com<br />
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and the guarantee of a good service to the workshops<br />
35
Training session at Pereira e Gago<br />
workshop in Tavira<br />
PORTUGAL<br />
O<br />
ils and additives were in the scoop of a training session at the<br />
Pereira e Gago workshop in Tavira, Algarve. This workshop<br />
performs multi-brand services in mechanics, electricity, sheet<br />
metal, painting, tires and car sales. All the participants were very<br />
active during the training, with questions and doubts clarified by our<br />
trainer David Monteiro. The company has been working in Tavira for<br />
over 25 years.<br />
WEEK <strong>23.2023</strong>· <strong>LIQUI</strong> <strong>MOLY</strong> Iberia & South America · www.liqui-moly.com<br />
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The feedback from our training was very positive. In this way, we could bring our knowledge and experience<br />
to another workshop that will provide superior service to its customers.<br />
37
Auto Ideal and Leão Car Auto bet in<br />
<strong>LIQUI</strong> <strong>MOLY</strong> troubleshooters<br />
PORTUGAL<br />
I<br />
n Torre de Moncorvo, Bragança district, the workshop Auto Ideal<br />
introduced our DPF cleaning service for the cars they receive for<br />
sale at their Leão Car Auto stand. The manager Fernando Pessoa<br />
was very enthusiastic about the final result. The workshop also<br />
decided to introduce additives and workshops to offer new services<br />
and troubleshooters to the customers. The workshop has been in the<br />
business for more than 50 years.<br />
The manager Fernando Pessoa is now able to offer a new DPF cleaning service<br />
WEEK <strong>23.2023</strong>· <strong>LIQUI</strong> <strong>MOLY</strong> Iberia & South America · www.liqui-moly.com<br />
38
WE DEMONSTRATED OUR DPF CLEANING SOLUTION AT THE<br />
WORKSHOP WITH 100% SUCCESS. THE OWNER OF AUTO IDEAL<br />
WAS VERY ENTHUSIASTIC ABOUT THE FINAL RESULT,<br />
AND THEY WILL START TO OFFER THIS SOLUTION.<br />
39
Arlindo Auto is a new workshop<br />
working with LM products<br />
PORTUGAL<br />
A<br />
rlindo Auto is a light and heavy transport vehicle repair.<br />
This workshop has existed in the Penela area for over 50<br />
years and works with many cars and trucks. They have now<br />
started working with our additives and service products for repair<br />
and maintenance using a premium brand such as <strong>LIQUI</strong> <strong>MOLY</strong>. We<br />
will work together also to introduce our lubricants and increase the<br />
range of our products in this workshop.<br />
Ricardo Dias, decided to bet on the brand and started with a package of products,<br />
now using our brand in their workshop.<br />
WEEK <strong>23.2023</strong>· <strong>LIQUI</strong> <strong>MOLY</strong> Iberia & South America · www.liqui-moly.com<br />
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41
I<br />
P<br />
Kuka Cars introduced <strong>LIQUI</strong> <strong>MOLY</strong><br />
motor oils as the premium brand<br />
SPAIN<br />
Kuka Cars is an associated workshop with our partner<br />
Recambios Vallecas. For more than five years, they searched<br />
for a premium brand to offer the best lubricants to customers.<br />
After our support and visits, the choice was easy: <strong>LIQUI</strong> <strong>MOLY</strong>. With<br />
the oils, we could also introduce additives and service products. This<br />
workshop dedicates mainly to mechanics and electricity.<br />
From now on, Kuka Cars is offering <strong>LIQUI</strong> <strong>MOLY</strong> products to customers.<br />
WEEK <strong>23.2023</strong>· <strong>LIQUI</strong> <strong>MOLY</strong> Iberia & South America · www.liqui-moly.com<br />
42
N GETAFE (MADRID), WE HAVE A NEW POINT OF REPAIRING USING OUR<br />
RODUCTS TO OFFER THE BEST SOLUTION TO THE CUSTOMERS.<br />
43
AM Automoción is a new workshop<br />
working with LM in Carmona<br />
SPAIN<br />
Belonging to the Andel Automoción workshop network, AM<br />
Automoción is a workshop with ten years in the market, based<br />
in Carmona (Seville). Customers of Recambios Medina are<br />
now working with our lubricants, additives and service products<br />
range. Our goal is to introduce new products to guarantee an A-to-Z<br />
partnership.<br />
WEEK <strong>23.2023</strong>· <strong>LIQUI</strong> <strong>MOLY</strong> Iberia & South America · www.liqui-moly.com<br />
44
MIGUEL ÁNGEL REDONDO AND ANTONIO<br />
LORENZO, OWNERS, ARE DEDICATED TO<br />
MECHANICS AND ELECTRICITY. THEY STARTED<br />
TO SELL OUR LUBRICANTS, ADDITIVES AND<br />
SERVICE PRODUCTS.<br />
45
Talleres Garriga started to work with<br />
<strong>LIQUI</strong> <strong>MOLY</strong> products in Valencia<br />
SPAIN<br />
<strong>LIQUI</strong> <strong>MOLY</strong> keeps growing the business in the workshop, which<br />
benefits from new business development tools. Besides the<br />
lubricants, the additives and service products are essential<br />
advantages to offer new services with total satisfaction for the<br />
end consumer. In Valencia, Talleres Garriga is a family business<br />
established in the market in 1960 and is now managed by Juan Carlos<br />
and Javier Garriga.<br />
A new chapter at Talleres Garriga with a new services offer with <strong>LIQUI</strong> <strong>MOLY</strong> products<br />
WEEK <strong>23.2023</strong>· <strong>LIQUI</strong> <strong>MOLY</strong> Iberia & South America · www.liqui-moly.com<br />
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Sadhna Monteiro big interview<br />
Sadhna Monteiro, <strong>LIQUI</strong> <strong>MOLY</strong> Iberia Sales & Marketing<br />
Director, is one of the stars of the new edition of Autopos<br />
Magazine in Spain. The interview not to be missed is also<br />
available online.<br />
IBERIA<br />
Click here<br />
Read the full interview<br />
WEEK <strong>23.2023</strong>· <strong>LIQUI</strong> <strong>MOLY</strong> Iberia & South America · www.liqui-moly.com<br />
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Media outlets, online news & videos<br />
The new edition from Talleres en Comunicación Magazine<br />
highlighted <strong>LIQUI</strong> <strong>MOLY</strong> Tips with hand care products. On<br />
the other hand, Autopos published an article about our new<br />
battery refrigerant for electric vehicles.<br />
IBERIA<br />
Click here<br />
WEEK <strong>23.2023</strong>· <strong>LIQUI</strong> <strong>MOLY</strong> Iberia & South America · www.liqui-moly.com<br />
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Click here<br />
51
Automecanica Toniotti with a new<br />
<strong>LIQUI</strong> <strong>MOLY</strong> image<br />
L<br />
IQUI <strong>MOLY</strong> strengthened the relationship with Automecanica<br />
Toniotti in a very nice before and after exterior image at the<br />
workshop. We keep a very important relationship with Talle<br />
Toniotti, a young mechanic who is very committed to our brand.<br />
URUGUAY<br />
WEEK <strong>23.2023</strong>· <strong>LIQUI</strong> <strong>MOLY</strong> Iberia & South America · www.liqui-moly.com<br />
52
TALLE TONIOTTI IS A YOUNG MECHANIC VERY<br />
COMMITTED WITH <strong>LIQUI</strong> <strong>MOLY</strong> AND THE USE<br />
OF THE PRODUCTS TO GUARANTEE A BETTER<br />
SERVICE TO THE CUSTOMERS<br />
Before<br />
After<br />
53
La Fernandina with a new <strong>LIQUI</strong><br />
<strong>MOLY</strong> box<br />
URUGUAY<br />
L<br />
a Fernandina is one of the <strong>LIQUI</strong> <strong>MOLY</strong> Uruguay customers with<br />
a new image. In this opportunity, we completely transformed<br />
a box into <strong>LIQUI</strong> <strong>MOLY</strong> in this critical lubricant specialist in<br />
Maldonado. Pleased customers are one of the goals of <strong>LIQUI</strong> <strong>MOLY</strong><br />
Uruguay.<br />
WEEK <strong>23.2023</strong>· <strong>LIQUI</strong> <strong>MOLY</strong> Iberia & South America · www.liqui-moly.com<br />
54
AN AMAZING SIGNAGE JOB THAT COMPLETELY TRANSFORMED THE<br />
FACILITIES OF LA FERNANDINA LUBRICANT CENTER<br />
55
Trainings and activations with<br />
students in Chile<br />
CHILE<br />
<strong>LIQUI</strong> <strong>MOLY</strong> Chile closed an intense month with a cycle of talks<br />
and activations in professional institutes and schools‘ day and<br />
evening races. This way, we bet on being close to the students<br />
and turning <strong>LIQUI</strong> <strong>MOLY</strong> into a top-of-mind brand for those future<br />
business professionals. We achieved great results from this tour.<br />
Liceo Técnico Municipal Juan Hoppe Gantz<br />
56<br />
WEEK <strong>23.2023</strong>· <strong>LIQUI</strong> <strong>MOLY</strong> Iberia & South America · www.liqui-moly.com
AIEP Santiago and Rancagua<br />
57
CHILE<br />
DuOC UC in San Jo<br />
WEEK <strong>23.2023</strong>· <strong>LIQUI</strong> <strong>MOLY</strong> Iberia & South America · www.liqui-moly.com<br />
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aquín and San Bernando and Maipú<br />
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