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Article BalustradesGO BESPOKE AND GAIN THE EDGEF.H. Brundle is one of the UK’s largest suppliers of handrail and balustrade systems. Below,Paul Smith, Group marketing manager, explains how the long-standing family firm ishelping customers capitalise on the popularity of bespoke products created from parts.In everything from furniture to fashion, beauty tohome improvement, ‘bespoke’ has become oneof the biggest buzzwords around.Whatever the product, end-users are moredemanding than ever. Many are turning away from‘off-the-shelf’ to seek products that offer somethingmore unique – and our sector is no exception.Not all that long ago, the situation was verydifferent. Glass and glazing was dominated bystandard PVC-U casement windows, for example.But over the last 20 years, an explosion of stylish,high-end home improvement products, availablein a vast array of colours and configurations, hastotally changed all of that.Unique and versatileFuelled by the huge popularity of aspirational GrandDesigns-style TV shows, there’s been soaringdemand for more unique, versatile and visuallyappealing products that homeowners can tailor tothe exact look and feel of their properties.Offering something completely bespoke – productsthat are genuinely one-of-a-kind – is obviously anextremely tall order.But products that homeowners can extensivelycustomise to fit with their particular homeimprovement vision are the next best thing.Even offering that might sound like a huge amountof effort, but it doesn’t have to be complex,expensive and time-consuming.Liveconfigurator - bespoke made easyThe first product to really benefit from the highendhome improvement boom of the 2000s and2010s was the bi-fold. Then it was arguably thesliding door – and we’re not alone in thinking thatbalustrades are the next in line.At F.H. Brundle, for example, we’ve watchedinterest in glass balustrade and handrail productssoar in recent years.Homeowners love glass balustrades becausethey’re stylish, they’re functional and can makea real statement – and because they come withhuge opportunities for customisation. It’s to helpinstallers capitalise on their growing popularity thatwe created our Liveconfigurator.Liveconfigurator is a user-friendly online platformthat lets you quickly and easily design a balustradeto your (and your customer’s) specifications.Within minutes of completing your design, we sendyou a full set of free CAD drawings and a detailedquotation. Saving you hours of drawing time andensuring you avoid costly mistakes, it makesdesigning bespoke balustrades a breeze.You can choose everything from the post centres,stand-off adaptors and spigots to the glass, and anextensive array of other parts in different styles.The system automatically configures the designto the dimensions you input, and supports layoutsthat will suit the most common applications.Then, once you’re finished, it presents youwith detailed and accurate technical drawingscompletely free of charge. It will also produce you aquote in minutes.All in all, it’s an incredibly powerful tool forhelping you capitalise on both booming interest inbalustrades, and the ever-growing popularity ofmore bespoke products.You can see the liveconfigurator in action at:www.liveconfigurator.co.ukContact F.H. Brundle:01708 398048www.fhbrundle.co.uk@fh_brundle56 T I SEPT/OCT 2020 PRACTICAL CONTENT FOR THE GLAZING INSTALLER & HOME IMPROVEMENT SPECIALIST
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SEPT/OCT 2020PRACTICAL CONTENT FOR
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