NCFA Fintech Confidential December 2020 (Issue 3)

assets and the communities that power them
offer access to new pools of capital at a lower
costs while reducing intermediaries and
excessive fees found in traditional banking.
New consumer-centric financing models
offer consumers choice and enable them to
vote directly with their dollars that can lead to
lower environmental impacts. It is important
to note that digital currencies are not riskfree;
a power failure, cell tower outages,
bad reception in rural areas not well served
by the internet, extreme weather; these are
some of the unintended consequences that
come with a transition to digital.
But if money talks, with digital finance you
could make it walk in the direction you want
it to go to match your values aligned with a
better, greener economy. If money makes
the world go round, digital currency could
enable you to drive initiatives that are part of
a circular economy, or products and services
that fit into the ecosystem where you live
and work.
So, whether you are buying a product,
engaging services, investing in a project,
asset or an activity, look at the investor or
purchaser in the mirror. The first question that
you should ask is “have I taken into account
the environmental impact or environmental
performance of the product, the asset or
activity?”
If not, think again? The choice is yours and
the power of change is within.
About:
Lynn Johannson
Owner
E2 Management Corporation
Lynn Johannson is a 27-year veteran in the business of
environmental management. She is recognized as an
expert in sustainability, with experience in over 50 countries,
developing strategy, and applying innovative system solutions
for organizations of all kinds. She is the Catalyst for “Are You
Climate Ready?”, an international initiative to help organizations
accelerate better management and reporting on climaterelated
financial disclosures (TCFD).
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