Student Life | Issue 41

FASHION
CO-EDITOR ELISE DIXON
Y2K FASHION
BY ANONYMOUS
IMAGE BY SOPHIE DEBENHAM
The rise of the Y2K fashion style
started in the last few years of the
1990s. Around this time people
joyfully but fearfully watched the up
and coming rise of technology. This
era was shaped by consumerism
and chasing trends through clothing.
With Y2K fashion coming back
into style during the pandemic,
we’re in a similar situation (minus
the pandemic), that we are now
consuming more now we’re staying
inside and need to entertain
ourselves and relying on technology.
Its peak years were said to be
around 1993-2003.With the rise of
technology, music was also influenced
with more computer-generated
sounds of electronic music.
Y2K fashion inspiration can come
from some of our early childhood
icons, such as the iconic Bratz Dolls.
Movies around this time also was a
place of inspiration for many people,
like Mean girls, Legally Blonde, and
Clueless! From these examples,
staples for the Y2K style became
bright coloured skirts, cami tops and
mini bags!
I think the Y2K style is coming back in
fashion due to our independence on
technology as well as new problems
within our use of technology such as
cancel culture. Whilst cancel culture
can be used for good, it’s usually used
for the worse. Our political climate
and the use of technology for political
gain or expression. Again, shows
how our technology is driving many
different areas within our lives. With
movements like Black Lives Matter,
also being driven through the use of
social media. Our political climate and
use of technology are driving what we
wear too.
27 27 •• MARCH FASHION 2019 •• STUDENT LIFE LIFE