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Retailers Forum Magazine June 2021 EMAG

Monthly magazine for independent retailers, retail store owners and online stores. Every issue features interesting articles on how to start or expand your business along with news of the retail industry. In every issue we have ads from the country's leading wholesale merchandise sources where you can buy from to stock up your store or order goods to sell online. Visit our full site with 1000's of free articles and specials - all free at www.RetailersForum.com

Monthly magazine for independent retailers, retail store owners and online stores. Every issue features interesting articles on how to start or expand your business along with news of the retail industry. In every issue we have ads from the country's leading wholesale merchandise sources where you can buy from to stock up your store or order goods to sell online. Visit our full site with 1000's of free articles and specials - all free at www.RetailersForum.com

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FORUM WORKSHOP forumworkshop<br />

forumworkshop<br />

<br />

PERSONNEL<br />

Hiring<br />

Firing<br />

Motivating/Scheduling<br />

RETAILING<br />

Sales<br />

Customer Service<br />

Buying<br />

Pricing<br />

Sales Planning<br />

Dealing with Salespeople<br />

Negotiating/Tracking Sales<br />

Tracking Competitors<br />

Display<br />

MARKETING<br />

Advertising/Public Relations<br />

Promotion<br />

Writing/Composing Ads/Media Contact<br />

Media Buying<br />

Tracking Responses<br />

CHOOSING YOUR MARKET<br />

If you’ve read this far, you’re obviously serious<br />

about opening your own store. The workload<br />

described wasn’t enough to scare you off, and<br />

you realize opening your own store carries<br />

both risks and opportunity. From here you’ll<br />

start putting theory into practice, and you’ll<br />

plan your store.<br />

The process begins with choosing your market.<br />

Your store’s identity, and your future as the retail<br />

entrepreneur, depends on the mix of products<br />

you sell, the services you provide, and the<br />

customers you serve. We’ll focus on the initial<br />

research you should do as you investigate your<br />

best retail opportunity. Ideally the store you<br />

open builds on your present skills and interests,<br />

the local and national trends, etc.<br />

continued...<br />

Page 70<br />

Online DemO<br />

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Specialist by phone or fax. Or submit and manage your employee information<br />

online.<br />

• Paychex Payroll Fulfillment Services, a tool for large businesses that manage<br />

payroll processing internally, Paychex offers supportive ancillary services.<br />

• TaxPay® , a payroll tax administration service calculates and pays your federal<br />

and state taxes through payroll integration.<br />

Tax Credit Services<br />

• allows your company to maximize potential location- and<br />

job-based tax credits that can result in significant savings for your business.<br />

Free QuOtes

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