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NEWS<br />

Wines Overland: the gateway to Asia-Pacific for European wines<br />

Philippe Carrant and Michael Rogers are two likeminded<br />

partners who created Wines Overland to<br />

help European winegrowers export their wines to<br />

the Asia-Pacific region. The Frenchman deals with the<br />

sourcing and the British-Singaporean handles sales and<br />

marketing. Both speak French, are passionate about Asia<br />

and interchangeable. The company posted turnover of<br />

€16m last year and has offices in Paris and Hong Kong.<br />

Its markets are primarily Japan, Hong Kong, Australia,<br />

New Zealand, Taiwan and China. The main focus is to<br />

develop long term sales, “not one shot deals” and “not just<br />

value wines”, says Carrant. Their portfolio includes simple,<br />

medium and high-end wines from small producers,<br />

co-operative wineries and a few premium estates. “In Asia,<br />

wines need to have a private label, something with a story<br />

to tell consumers”, says Rogers. “We help them do that”.<br />

Covid has made logistics challenging but lockdown<br />

measures may have had two beneficial effects. With<br />

restaurants closed, some Asian consumers in Singapore<br />

and Korea have started drinking wine at home. This type<br />

Philippe Carrant and Michael Rogers, the two founders of Wines Overland<br />

of consumption is less “showy”, and more “pleasurable”<br />

and “sincere”, and the hopes are that it will continue.<br />

Similarly, in many countries, consumers have turned to<br />

better quality offerings, with higher average prices, and<br />

that is excellent news for European winegrowers!<br />

Have the partners ever considered importing Asian wines<br />

into Europe? “That’s a different business altogether!”, the<br />

two men reply in unison.<br />

https://www.winesoverland.com/en<br />

Vinitaly: welcoming the return of in-person trade shows<br />

PThe world of wine got back<br />

on track with OperaWine and<br />

Vinitaly Preview in Verona.<br />

The two events organised by<br />

Vinitaly-Veronafiere hallmarked<br />

the resumption of shows attended<br />

in-person after fifteen months of<br />

compulsory stops when only<br />

digital events were allowed. They<br />

offered a preview of Vinitaly Special Edition (in Verona<br />

17-19 October) in the run-up to the 54 th edition scheduled<br />

10-13 April 2022.<br />

The Gallerie Mercatali – the former fruit & vegetable<br />

market and industrial archaeology venue opposite the<br />

exhibition centre – hosted OperaWine’s tenth anniversary<br />

event on Saturday 19 June. The Grand Tasting, that usually<br />

precedes Vinitaly’s official opening, presented some of the<br />

finest Italian wines selected by the American magazine<br />

Wine Spectator to an elite audience of buyers, journalists,<br />

sommeliers and international wine professionals. The<br />

weekend was complemented on Sunday 20 June by the<br />

Vinitaly Special Edition Preview, a B2B event presenting<br />

consortia, 70 companies and<br />

associations to more than 300 firms<br />

and national and international<br />

buyers from 14 European and<br />

non-EU countries. Vinitaly Preview<br />

illustrated the recovery of market<br />

demand for Italian wine, including<br />

within the country itself, as the<br />

hospitality industry re-opens for<br />

business and social life gets back on track, paving the<br />

way for Vinitaly Special Edition, the first full-scale trade<br />

fair event dedicated to the wine sector. Domestic and<br />

international markets will be in the forefront at the Vinitaly<br />

Special Edition. This trade-only occasion in October is<br />

perfectly timed for doing business in the wine industry,<br />

and Veronafiere is working with the ICE-Trade Agency<br />

and the Ministry of Foreign Affairs and International<br />

Cooperation to ensure that selected international buyers<br />

can enter the country. Live-streamed masterclasses are<br />

scheduled to ensure direct contact with market players that<br />

are unable to attend in person.<br />

More information at www.vinitaly.com<br />

8 SUMMER 2021 GILBERT & GAILLARD - THE FRENCH EXPERTS ON WINE

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