Style Magazine - October - El Dorado County Foothills - 2021
No matter what type of good or service you're seeking (preschool, plumber, personal trainer, or a solid slice of pizza…), you’ve opened the right reading material. This issue, our biggest of the year, features the 2021 Readers’ Choice Award winners—the best our region has to offer in health, wellness, food, drink, home goods, arts, culture, shopping, and more. Turn to page 35 to find out if your favorite people and places made the list and use it as a pre-screened, reliable resource the next time you’re seeking a top doctor or memorable meal out. Besides the “Best of 2021,” we also delve deep into the spooky but oh-so scrumptious season of ghosts, goblins, and gourds in The 10 Spot (“Celebrate Halloween”; page 16), Editor’s Picks (“12 Autumn Essentials”; page 42), and Taste (“Must-Try Fall Foods”; page 62); introduce you to 5 local breast cancer organizations in “Fight Like a Girl” (page 20); and talk about the importance of home staging when it comes to selling your home in “Seal the Deal” (page 48).
No matter what type of good or service you're seeking (preschool, plumber, personal trainer, or a solid slice of pizza…), you’ve opened the right reading material. This issue, our biggest of the year, features the 2021 Readers’ Choice Award winners—the best our region has to offer in health, wellness, food, drink, home goods, arts, culture, shopping, and more. Turn to page 35 to find out if your favorite people and places made the list and use it as a pre-screened, reliable resource the next time you’re seeking a top doctor or memorable meal out.
Besides the “Best of 2021,” we also delve deep into the spooky but oh-so scrumptious season of ghosts, goblins, and gourds in The 10 Spot (“Celebrate Halloween”; page 16), Editor’s Picks (“12 Autumn Essentials”; page 42), and Taste (“Must-Try Fall Foods”; page 62); introduce you to 5 local breast cancer organizations in “Fight Like a Girl” (page 20); and talk about the importance of home staging when it comes to selling your home in “Seal the Deal” (page 48).
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| home & garden |<br />
Seal the Deal<br />
Secrets of Home Staging<br />
by KOURTNEY JASON<br />
I<br />
n 2017, Ada Pizon got her real estate<br />
license. To gain actual experience<br />
in selling homes, she started by<br />
selling her own home. “Until you do it<br />
yourself, you don’t realize how hard it is,”<br />
she says.<br />
Like all homeowners, she loved her<br />
house and wanted to get top dollar in the<br />
sale. Another local agent gave her a pivotal<br />
piece of advice: Get the home staged.<br />
Not sure of the meaning, Pizon turned to<br />
Google for help. “I found some articles<br />
talking about staging and even videos<br />
teaching homeowners how to stage their<br />
home for sale. I was very excited,” she<br />
says. “I thought, ‘now I get why when I go<br />
to open houses, some homes always look<br />
so pretty...they’re professionally staged.’”<br />
Pizon followed the tips, staged her<br />
home, and took great pictures. After three<br />
days on the market, she received multiple<br />
offers. The house sold for 10% over asking<br />
price. The next year, Pizon started her<br />
own business: Home Edition Staging.<br />
“Staging is a proven method of<br />
arranging furnishings to produce<br />
positive impressions for buyers. The sale<br />
begins where the eye rests,” she says. A<br />
person’s first impression of a home for<br />
sale is within three seconds of seeing it,<br />
according to Nastassja Bowman, marketing<br />
manager and design consultant at Urban 57<br />
(urban57.com). “Right now, initial viewings<br />
are primarily online—people make the<br />
decision to see a home in person after<br />
that first impression. By creating a positive<br />
first impression with home staging you<br />
increase interest in the home dramatically.”<br />
Photos by Primelens Media, courtesy of Studio D Staging & Redesign.<br />
48 stylemg.com | OCTOBER <strong>2021</strong> | /stylemediagroup /stylemediagroup /stylemediagroup /stylemags
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