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October/November 2021

The UK's outdoor hospitality business magazine for function venues, glamping, festivals and outdoor events

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GLAMPSITES<br />

CASE STUDY<br />

The Meadows<br />

at Polehanger<br />

Ready to launch – four brand new<br />

bespoke cabins in central Bedfordshire<br />

Charlotte and Andrew Foster are<br />

about to open their glampsite,<br />

part of a farm diversification to<br />

mitigate reduced revenue from<br />

farming activities. Their cleverly<br />

designed cabins are the result of<br />

hours of painstaking research and<br />

the couple are itching to welcome<br />

their first guests this December.<br />

We talk to Charlotte about tackling<br />

planning, interiors, homeschooling<br />

and more!<br />

What’s your back story – your life before<br />

glamping?<br />

My husband Andrew is the third generation<br />

of Fosters to run Polehanger Farm. Previously<br />

an award-winning dairy farm, it went arable<br />

in 1991 and now 122 hectares are contract<br />

farmed. We have eight hectares of Countryside<br />

Stewardship wildflower and winter bird food<br />

margins and 21 hectares of woodland, which is<br />

both private and publicly accessible. The farm<br />

also features 7km of public and permissive<br />

footpaths that connect three local parishes of<br />

Meppershall, Shefford and Campton.<br />

Andrew started learning the ropes of<br />

running the estate in 2017, working at the<br />

farm for several years alongside his job in IT<br />

consulting. He finally left his London job two<br />

weeks before lockdown in 2020.<br />

I trained and worked as a solicitor in<br />

London for several years before moving out<br />

to Bedfordshire more than 10 years ago with<br />

the hope of starting a family. This took longer<br />

than we had hoped, but after a round of IVF,<br />

we were lucky enough to have twins. I gave<br />

up work to look after them but when they<br />

started school in September 2019. I was ready<br />

for a new challenge and did not want to return<br />

to the legal world, so I joined Andrew at the<br />

farm and we started looking at diversification<br />

options.<br />

We held our own wedding reception at the<br />

farm in 2007 (as had Andrew’s parents in 1973),<br />

so we knew it would be perfect as a venue.<br />

When a feasibility study indicated that turning<br />

our barns into a purpose built wedding venue<br />

was prohibitive, we focused on planning an<br />

WWW.OPENAIRBUSINESS.COM 37

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