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Oracle E-Business Suite Release 12 and 12.1

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<strong>Oracle</strong> Customer:<br />

AMCO Batteries<br />

Chennai, India<br />

www.amco.co.in<br />

Industry:<br />

Industrial Manufacturing<br />

Annual Revenue:<br />

Under US$100 Million<br />

Employees:<br />

300<br />

<strong>Oracle</strong> Products & Services:<br />

• <strong>Oracle</strong> E-<strong>Business</strong> <strong>Suite</strong> R<strong>12</strong>.1<br />

• <strong>Oracle</strong> Financials<br />

• <strong>Oracle</strong> Inventory Management<br />

• <strong>Oracle</strong> Purchasing<br />

• <strong>Oracle</strong> Order Management<br />

• <strong>Oracle</strong> Discrete Manufacturing<br />

AMCO Batteries Cuts Month-End Reporting by<br />

13 Days, Reduces Inventory Costs, <strong>and</strong> Shortens<br />

the Vendor Payment Cycle by 50%<br />

Founded in 1955, AMCO Batteries Ltd manufactures a wide range of automotive batteries.<br />

The company has 22 branch offices <strong>and</strong> a nationwide distribution network. It is a member of<br />

the Amalgamations Group, one of India’s largest business groups in the light-engineering<br />

industry.<br />

In 2010, AMCO Batteries replaced disparate business systems with integrated enterprise<br />

resource planning (ERP), based on <strong>Oracle</strong> E-<strong>Business</strong> <strong>Suite</strong> <strong>Release</strong> <strong>12</strong>.1. By consolidating<br />

data in a central repository, the company cut its month-end reporting time from 20 days to 7<br />

days, reduced inventory costs, <strong>and</strong> shortened the vendor payment cycle by 50%.<br />

Growing <strong>Business</strong> Dem<strong>and</strong>s Sophisticated System<br />

AMCO BATTERIES<br />

“We now know the previous month’s sales figures on the first working day of the<br />

following month. This is something we have been trying to do for the past several<br />

years, <strong>and</strong> <strong>Oracle</strong> E-<strong>Business</strong> <strong>Suite</strong> <strong>Release</strong> <strong>12</strong>.1 has helped us achieve it.”<br />

–– Sridhar R.A, CEO, AMCO Batteries Ltd<br />

AMCO Batteries supplies batteries to many of the world’s leading motorcycle manufacturers,<br />

including Bajaj, Hero Moto Corporation India Ltd, Honda, Royal Enfield, TVS, <strong>and</strong><br />

Yamaha. The company also supplies batteries to makers of four-wheeled vehicles, such as<br />

Eicher Tractors, Sonalika Tractors, TAFE Tractors, <strong>and</strong> VST Tiller Tractors Ltd. It was the<br />

first manufacturer in the automotive battery industry to be awarded ISO-9001 certification<br />

by the international quality assurance code compliance consultancy Bureau Veritas.<br />

Prior to 2010, AMCO Batteries’ 22 branch offices <strong>and</strong> two factories used an in-house system<br />

to manage financials, sales orders, purchasing, inventory, manufacturing, <strong>and</strong> warranties.<br />

The systems were not linked to a central server, making it difficult for the company’s<br />

Chennai head office to have an integrated view of the business.<br />

Managers were unable to complete real-time analysis. Instead, they had to wait days for<br />

branches <strong>and</strong> factories to e-mail relevant data to the head office, so that it could be compiled<br />

into consolidated reports. This affected AMCO Batteries’ ability to respond quickly to<br />

emerging issues <strong>and</strong> opportunities.<br />

“The system limited our ability to check whether billing was correct, revenues were coming<br />

in properly, <strong>and</strong> inventories were in order, unless someone manually consolidated data from<br />

our branches <strong>and</strong> factories,” said Sridhar R.A, chief executive officer, AMCO Batteries Ltd.<br />

“We couldn’t count on data to be 100% accurate, so we were never sure what our<br />

operational status was. It was not unusual to have to wait up to four months after the end of<br />

the financial year to get consolidated yearly reports.”<br />

The in-house system also lacked security codes, meaning anyone could use the system to<br />

look at or potentially tamper with business data.<br />

AMCO Batteries had grown 20% each year since 2005. As the company exp<strong>and</strong>ed, it<br />

became clear that the in-house system had outlived its usefulness. AMCO Batteries decided<br />

to implement a new ERP system based on <strong>Oracle</strong> E-<strong>Business</strong> <strong>Suite</strong> <strong>Release</strong> <strong>12</strong>.1.<br />

7

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