01.03.2022 Views

Jeweller - March 2022

Tying the knot: Jewellers still rule on engagement jewellery Brand & Deliver: Uncovering the secret formula for a successful jewellery brand Open to buy: Comprehensive stock buying guide to kickstart 2022

Tying the knot: Jewellers still rule on engagement jewellery
Brand & Deliver: Uncovering the secret formula for a successful jewellery brand
Open to buy: Comprehensive stock buying guide to kickstart 2022

SHOW MORE
SHOW LESS

Create successful ePaper yourself

Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.

News<br />

Burgundy Diamonds<br />

acquires 350 carats of<br />

Ellendale yellow diamonds<br />

UNOde50 wins Fashion <strong>Jeweller</strong>y Brand of the Year<br />

Australian diamond exploration company Burgundy<br />

Diamond Mines has acquired a parcel of fancy yellow<br />

rough diamonds from the Ellendale mine in West<br />

Kimberley.<br />

The stones will be cut and polished at its Perth facility.<br />

The parcel, which contained approximately 350 carats<br />

with each piece weighing around two to five carats,<br />

was purchased from an Antwerp-based diamantaire<br />

who acquired the stones from its former owner, Gem<br />

Diamonds.<br />

The diamonds were mined from Ellendale in 2009.<br />

Burgundy also purchased a smaller parcel of<br />

approximately 150 carats of intense yellow rough<br />

diamonds from the Arctic Canadian Diamond Company<br />

in September 2021, which was mined from the Misery<br />

Pipe at Ekati.<br />

“The purchase of these two parcels of rough diamonds<br />

represents continued execution of our strategy to<br />

produce revenue from cutting and polishing third-party<br />

rough diamonds, while building towards our own inhouse<br />

production,” Peter Ravenscroft, chief executive<br />

officer and managing director, Burgundy said in a<br />

statement.<br />

He pointed out that the diamonds from the Ellendale<br />

parcel will be an “added advantage of establishing<br />

our processes in preparation for our own production,<br />

and also showcasing these highly-prized fancy yellow<br />

diamonds as part of our ultra-luxury brand offering.”<br />

Burgundy acquired the dormant Ellendale Mine from<br />

Gibb River Diamonds in <strong>March</strong> last year, 16 months<br />

after Gibb was granted exclusive mining and exploration<br />

leases by the West Australian government.<br />

The acquisition agreement included a state-of-the-art<br />

bulk sampling facility at Ellendale by Burgundy for onsite<br />

production as mining operations are expected to<br />

resume at the end of <strong>2022</strong>.<br />

Opened in 1976, Ellendale – which is located 135km east<br />

of Derby in the West Kimberley – was at one point the<br />

world’s largest producer of fancy yellow diamonds and<br />

had an exclusive supply agreement with Tiffany & Co.<br />

However, it ceased production in 2015 when previous<br />

owner Kimberley Diamond Company went into<br />

liquidation.<br />

Spanish jewellery brand UNOde50 launched in Australia last year.<br />

Spanish jewellery brand UNOde50 which<br />

launched in Australia last year, was recently<br />

awarded UK Fashion <strong>Jeweller</strong>y Brand of the<br />

Year in the PJ Awards 2021 hosted by industry<br />

magazine Professional <strong>Jeweller</strong>.<br />

The brand earned the distinction for its unique<br />

and stylish designs and is backed by its strong<br />

2021 full-year sales performance in the UK<br />

market.<br />

According to Ken Abbott, director, Timesupply,<br />

UNOde50 continues to enjoy a strong “following”<br />

in the Australian and New Zealand markets as<br />

preparations are underway for the launching of<br />

its Autumn <strong>2022</strong> collection called Origins.<br />

“There has been an excellent reception to this<br />

brand,” Abbott said, noting that UNOde50 is<br />

“very well known in Europe and the US” and are<br />

among the popular jewellery pieces purchased<br />

by travellers where available.<br />

Traditionally, the brand highlights two major<br />

collection releases annually and Origins is the<br />

first to be launched this year, followed by several<br />

smaller releases throughout the year.<br />

Pandora has launched a comic-inspired<br />

jewellery collection featuring characters from<br />

Disney’s Marvel Cinematic Universe.<br />

The Marvel X Pandora range showcases<br />

sterling silver necklaces, rings and bracelets,<br />

which can be paired with charms influenced<br />

by Marvel’s popular comic characters, The<br />

Avengers, along with several iconic Marvel<br />

symbols.<br />

According to Filippo Ficarelli creative director<br />

Pandora, “We were fascinated by The Avengers’<br />

heroism, strength and vulnerability. These<br />

heroes encourage us to use our voices and<br />

“Apart from being handmade in Spain, UNOde50<br />

is all about the design,” Abbott said, explaining,<br />

“the bold and innovative designs with a Boho<br />

style are ideal for those wanting to make a<br />

statement with their jewellery.”<br />

It’s the brand’s “uniqueness” that contributes to<br />

its appeal to certain types of clients and highprofile<br />

celebrities.<br />

“We currently have Australian and New Zealand<br />

stockists but realise that the artistic designs of<br />

UNOde50 will only suit those stores looking for<br />

something unique and eye-catching with this<br />

Internationally-renowned Spanish brand.<br />

“UNODe50 has a huge international following<br />

with a massive 300k following on Instagram and<br />

405k likes on Facebook, so momentum in our<br />

countries is increasing with customers realising<br />

it is now available instore in Australia and New<br />

Zealand,” Abbott added.<br />

Established in 1997, Timesupply is a leading<br />

fashion jewellery and watch distributor catering<br />

to European brands.<br />

Pandora launches Marvel jewellery collection<br />

harness our powers, without hiding our<br />

weaknesses, to create the world we want to<br />

see.”<br />

Pandora collaborated with Marvel artists to<br />

create comic-accurate details of characters<br />

and symbols such as Iron Man, Black Panther,<br />

Hulk, Black Widow, and several symbols such<br />

as Captain America’s shield, Thor’s Mjolnir,<br />

Infinity Gauntlet and Infinity Stones.<br />

The collection also features a digital application<br />

that will allow customers to go on adventures<br />

and an interactive guide on how to collect the<br />

jewellery pieces.<br />

14 | <strong>March</strong> <strong>2022</strong>

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!