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Wednesday, August 3, 2022<br />

Hosting<br />

Kathleen McElroy, Texas at Austin<br />

10 a.m. to Noon / W000<br />

International Communication Division<br />

Offsite Tour<br />

Walking Tour of Downtown Detroit<br />

Moderating/Presiding<br />

Ruth Moon, Louisiana State<br />

ICD will sponsor a tour through downtown Detroit. The tour, led by The City Institute, will cover points of interest in<br />

historical and current context, to include information about historical policies that have marginalized indigenous,<br />

Black, and immigrant communities, and gathering sites for those marginalized communities. The tour, which is<br />

limited to the first 20 people to RSVP, will leave from the Marriott lobby at 10 a.m. on Aug. 3. To RVSP, send a<br />

WhatsApp message to Ruth Moon at +17196591114. The group will conclude the tour with a pizza lunch downtown<br />

(RSVP for lunch by July 15). The tour is sponsored by the Louisiana State Manship School of Mass Communication.<br />

10:30 a.m. to Noon / W000<br />

Advertising and Public Relations Divisions<br />

Teaching Panel Session<br />

Building Business Acumen: Integrating Business Instruction into the Advertising<br />

and Public Relations Curriculum for Career Preparation<br />

Moderating/Presiding<br />

Pamela Bourland-Davis, Georgia Southern<br />

Panelists<br />

Jami Fullerton, Oklahoma State<br />

Harsha Gangadharbatla, Colorado at Boulder<br />

Charles A. Lubbers, South Dakota<br />

Matthew W. Ragas, DePaul<br />

Patricia Swann, Utica<br />

While the focus of the panel is not to talk about the importance of these business/marketing topics, some discussion<br />

on their importance will likely be included. This teaching panel is designed to also provide practical materials to aid<br />

in the instruction of topics that until relatively recently would have been reserved for business classes. All of the<br />

presenters teach these topics in their advertising and/or public relations courses and will offer techniques and tactics<br />

to help colleagues teach these topics. Panel participants will present practical application materials which may take<br />

the form of example assignments, case studies, teaching resources, annotated bibliographies, lecture materials, or<br />

critiques of current teaching materials.<br />

10:30 a.m. to Noon / W000<br />

Communicating Science, Health, Environment and Risk Division<br />

26<br />

2022 AEJMC Detroit Conference Program Copy

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