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Wednesday, August 3, 2022<br />
Hosting<br />
Kathleen McElroy, Texas at Austin<br />
10 a.m. to Noon / W000<br />
International Communication Division<br />
Offsite Tour<br />
Walking Tour of Downtown Detroit<br />
Moderating/Presiding<br />
Ruth Moon, Louisiana State<br />
ICD will sponsor a tour through downtown Detroit. The tour, led by The City Institute, will cover points of interest in<br />
historical and current context, to include information about historical policies that have marginalized indigenous,<br />
Black, and immigrant communities, and gathering sites for those marginalized communities. The tour, which is<br />
limited to the first 20 people to RSVP, will leave from the Marriott lobby at 10 a.m. on Aug. 3. To RVSP, send a<br />
WhatsApp message to Ruth Moon at +17196591114. The group will conclude the tour with a pizza lunch downtown<br />
(RSVP for lunch by July 15). The tour is sponsored by the Louisiana State Manship School of Mass Communication.<br />
10:30 a.m. to Noon / W000<br />
Advertising and Public Relations Divisions<br />
Teaching Panel Session<br />
Building Business Acumen: Integrating Business Instruction into the Advertising<br />
and Public Relations Curriculum for Career Preparation<br />
Moderating/Presiding<br />
Pamela Bourland-Davis, Georgia Southern<br />
Panelists<br />
Jami Fullerton, Oklahoma State<br />
Harsha Gangadharbatla, Colorado at Boulder<br />
Charles A. Lubbers, South Dakota<br />
Matthew W. Ragas, DePaul<br />
Patricia Swann, Utica<br />
While the focus of the panel is not to talk about the importance of these business/marketing topics, some discussion<br />
on their importance will likely be included. This teaching panel is designed to also provide practical materials to aid<br />
in the instruction of topics that until relatively recently would have been reserved for business classes. All of the<br />
presenters teach these topics in their advertising and/or public relations courses and will offer techniques and tactics<br />
to help colleagues teach these topics. Panel participants will present practical application materials which may take<br />
the form of example assignments, case studies, teaching resources, annotated bibliographies, lecture materials, or<br />
critiques of current teaching materials.<br />
10:30 a.m. to Noon / W000<br />
Communicating Science, Health, Environment and Risk Division<br />
26<br />
2022 AEJMC Detroit Conference Program Copy