Waikato Business News April/May 2023

28 CRAIGS INVESTMENT PARTNERS WAIKATO BUSINESS NEWS, APRIL/MAY 2023
Craigs Investment
Partners open office
at Union Square
Craigs Investment Partners (Craigs)
has opened the doors to its newly
appointed office in Hamilton’s Union
Square development.
One of New Zealand’s
leading investment
advisory firms, Craigs
says the new space allows for
the continued growth of its
advisory and client base, and
signals its ongoing commitment
to Hamilton’s CBD and
the greater Waikato region.
“Craigs has been a part
of the Hamilton community
since it first opened its doors
here in 1995. In the mid-nineties,
the demutualisation of
insurance and power companies
led to many New Zealanders
owning shares for the first
time. Craigs & Co. had queues
down the street, with people
eager to enlist the support of
sound financial advice,” says
Craigs’ Investment Adviser
Stuart Anderson.
Since then, the Hamilton
branch has grown to a team
of more than 30 advisers and
support staff, servicing close
to 6,000 client relationships in
the region with over $2 billion
in funds under management.
“The Hamilton branch
plays an active role in the
Waikato community, many
advisers are involved with
community organisations,
recognising the importance
of giving back to their local
area,” says Anderson.
People-centric design
The Union Square development
is a people-focused project
designed to encourage
activity back into the CBD,
and the Craigs’ office includes
several features designed to
enhance employee and client
experience.
Craigs engaged Jigsaw
Architects (Jigsaw) to come
up with a flagship design
concept that could be progressively
rolled out to its nationwide
network of branches,
overlayed with a local sense of
place.
“Our brief was to design
a space that achieved a high
value outcome for both clients
and employees, recognising
the esteem that Craigs is held
in, and celebrating its financial,
social and environmental
success,” says Registered
Architect and Jigsaw Director
Lance Adolph.
“To achieve this, we utilised
spatial planning to maximise
daylight and long external
views. Quality materials
and unique design elements
were thoughtfully incorporated
to promote a sense of
optimism and local identity.”
Design factors were used to
support employee health and
wellbeing, and meet the functional
needs of the space. Care
was given to ensure a balance
of visibility, security and connection
between staff and client
spaces.
“The office features an
employee wellness room,
ergonomic considerations
throughout, and a wellequipped
lunchroom complete
with fresh herb garden.
An emphasis on natural
materials, good access to daylight
and integrated artworks
combine to make it a place
employees want to be,” says
Anderson.
“For our team and our clients,
we’ve included a library
stocked with investment publications.
Investor education is
a cornerstone of our business.
Each of our clients comes to
us with unique circumstances
and investment goals. We
work in partnership with them
to provide advice tailored to
Craigs' Hamilton team
in their new office
their personal needs, backed
by extensive research. The
investment library is an extension
of our commitment to
build our clients’ knowledge
and confidence as investors.
We want our new branch to
be an ‘Investment Centre for
Excellence’, and building our
advisers’ and clients’ knowledge
will always be at the forefront
of what we do.”
Adolph says the Craigs
office exemplifies a shift in
expectation around office
spaces. “Health and wellbeing
CONTINUED ON PAGE 30
Everyone’s investment story is different.
We can help you with yours.
Visit us at our new address:
Level 2, 32 Hood Street, Hamilton
P: 07 838 1818 | E: hamilton@craigsip.com
craigsip.com
Craigs Investment Partners Limited is a NZX Participant firm. The Craigs Investment Partners Limited Financial Advice Provider Disclosure Statement can be viewed at
craigsip.com/tcs. Please visit craigsip.com.