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GEEIQ_ Retail Report

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Gaming environments<br />

10<br />

Walmart x Roblox<br />

The audience<br />

76%<br />

USA<br />

31m followers<br />

According to <strong>GEEIQ</strong>’s platform, Roblox over-indexes with<br />

a younger audience, with Walmart having a x3 affinity<br />

with the Roblox community and a 12% follower match.<br />

76% of Roblox’s online audience is located in the United<br />

States and 70% is under the age of 24.<br />

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