Mapping the City - A creative approach on Brasov
During an entire week product design students from Transilvania University, and people from various institutions from Braşov of different ages explored their city from different perspectives. The participants developed themes and concepts referring to their city, based on social issues, personal experiences and its visual language. Design thinking and design skills were used as an approach and method to explore, analyze, visualize and re(act) on the city life and its inhabitants. The participants, sensitized to their social and cultural environment, were encouraged to take an active and responsible role towards a complex urban environment. The outcome of this week’s project is a vivid and dynamic interpretation of contemporary urban life. Next to the magazine the participants presented and discussed the results with the local audience. Braşov/Kronstadt is a city in Transylvania, Romania, with a population of around 253.000 inhabitans. It is located some 166 km north of Bucharest. It is surrounded by the Southern Carpathians with its famous skiresorts. The publication is the outcome of a workshop conducted by andrews & degen (www.andrewsdegen.com), a graphic design studio based in Amsterdam, the Netherlands. It was made possible thanks to the support of Centrul Cultural German Braşov and the Goethe-Institut Bukarest. A special thanks to: Universitatea „Transilvania” Brașov – Facultatea de Design de Produs și Mediu, Grupul pentru Inițiativă Locală „CORONA”, Birou arhitectură „Morphosis“ SRL, Biblioteca Județeană „George Barițiu Brașov”, Fundația „FreiNet” and Liceul de Arte Plastice “Hans Mattis-Teutsch” Brașov.
During an entire week product design students from Transilvania
University, and people from various institutions from Braşov of
different ages explored their city from different perspectives.
The participants developed themes and concepts referring to their
city, based on social issues, personal experiences and its visual language.
Design thinking and design skills were used as an approach and method
to explore, analyze, visualize and re(act) on the city life and its
inhabitants. The participants, sensitized to their social and cultural
environment, were encouraged to take an active and responsible role
towards a complex urban environment. The outcome of this week’s
project is a vivid and dynamic interpretation of contemporary urban
life. Next to the magazine the participants presented and discussed
the results with the local audience.
Braşov/Kronstadt is a city in Transylvania, Romania, with a population
of around 253.000 inhabitans. It is located some 166 km north of
Bucharest. It is surrounded by the Southern Carpathians with its
famous skiresorts.
The publication is the outcome of a workshop conducted by
andrews & degen (www.andrewsdegen.com), a graphic design studio
based in Amsterdam, the Netherlands. It was made possible thanks
to the support of Centrul Cultural German Braşov and the
Goethe-Institut Bukarest.
A special thanks to: Universitatea „Transilvania” Brașov – Facultatea
de Design de Produs și Mediu, Grupul pentru Inițiativă Locală
„CORONA”, Birou arhitectură „Morphosis“ SRL, Biblioteca Județeană
„George Barițiu Brașov”, Fundația „FreiNet” and Liceul de Arte Plastice
“Hans Mattis-Teutsch” Brașov.
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ILIE VOICU
Tipografie pentru Braşov
Typography for Brasov