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Africa Automotive March-April digital issue 2023

Africa Automotive prides itself to be the ONLY Africa’s leading and MOST authoritative magazine for the automotive industry in Africa with printed copies for the automotive industry decision makers in both government, NGO’s and private sector. The Bi-monthly magazine offers cost effective advertising services that get results and improves growth in the auto B2C and B2B sector, keeping an eye on latest technologies in Africa and across the world, the magazine predominately covers the developments in the Africa auto industry.

Africa Automotive prides itself to be the ONLY Africa’s leading and MOST authoritative magazine for the automotive industry in Africa with printed copies for the automotive industry decision makers in both government, NGO’s and private sector. The Bi-monthly magazine offers cost effective advertising services that get results and improves growth in the auto B2C and B2B sector, keeping an eye on latest technologies in Africa and across the world, the magazine predominately covers the developments in the Africa auto industry.

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March-April issue l 2023

low cost, compact size, advanced designs, better ride

comfort, and better maneuverability. This has increased

the adoption of multilink suspensions in these vehicles.

The decreasing cost of multilink suspension and ease

of adjustment has increased the adoption of multilink

suspension in the rear axle in mid to high-segment

cars, as these segment customers demand higher ride

comfort. Mahindra Scorpio, Volkswagen Tiguan, and Kia

Sportage are some of the common SUVs equipped with

multilink suspensions. Globally, the multilink suspension

volume market is expected to grow at 2.7% over the

forecast period.

Increased adoption of air suspension systems in

buses and trucks

Air suspension replaces a conventional steel spring

suspension in heavier vehicle applications, like trucks,

tractor-trailers, and passenger buses, thus reducing

overall vehicle weight and subsequent CO2 emission.

Earlier, the leaf spring suspension was used in heavy

commercial vehicles. The low manufacturing cost and

the ability to distribute the load over a wider area made

leaf springs a preferred choice for heavy trucks and

buses. However, semi-active and active suspensions have

been developed due to technological advancements

allowing the air suspension system to enter the market.

Adopting the air suspension system is higher in buses

as comfort and ride control are primary requirements in

buses. Hence, the demand for air suspension in luxury

buses has risen significantly.

Currently, air suspension is no longer a premium feature.

Still, it has become a standard feature, especially in

developed regions such as Europe and North America,

as customers prefer comfort and can pay higher prices

for the products. Companies that provide air suspension

systems in their truck and bus models include Volvo

(9400 B8R, FM series), Daimler AG (Actros L, Tourismo,

and Citaro series), Scania (City Bus 4×2, S-series), and

ISUZU (LT 134PR BUS series). This feature is still in its

introductory phase in Asia Pacific due to the region’s cost

sensitivity toward products.

Bus air suspension systems have evolved in terms

of technology, components, and other parameters.

In the case of heavy-duty trucks, the demand for

air suspension is growing, owing to the demand for

efficient transportation of goods, increasing special

applications of trucks, such as refrigerated trucks and

containers carrying fragile and expensive goods. The

increasing demand for HCVs also aids this growth due

to the globally booming e-commerce sector. The global

HCV production is expected to grow from ~0.8 million

units in 2022 to 8.6 million units by 2027, according to

MarketsandMarkets analysis.

As the air suspension system increases its penetration

in HCVs, it will likely follow the growth of global HCV

Automotive Suspension

vehicle production, as evidenced by the projections

below.

Automotive Suspension – Supply Chain and

Ecosystem:

The automotive suspension market supply chain

includes suspension component manufacturers, system

manufacturers, and OEMs. Component suppliers provide

suspension components such as shock absorbers,

springs, links, and control arms to tier-1 system

manufacturers. The system integrator integrates a

complete suspension system and offers it to various

OEMs per specifications.

Automotive Suspension – Future Revenue Shift

and Recommendations:

The growth of the automotive suspension market is

directly proportional to the production of passenger

vehicles. In line with growing luxury vehicles, the market

for premium SUVs has risen significantly. According

to MarketsandMarkets Analysis, of total premium cars

produced globally, the share of premium SUVs stood at

~53% in 2016, which grew to ~68% in 2022. US, Canada,

China, Japan, and South Korea lead the premium SUVs

market, constituting more than 90% of total production

globally. The factors attributing to the growth of

premium SUVs over premium sedans are better and

more powerful engine performance, and hence the

demand for safety and comfort ha increased which

has led to the installation of independent suspension

systems in SUVs and luxury passenger cars.

On the other hand, the rising concerns about global

warming and the federal and state governments’

support to reduce air pollution are driving the EV

market. Electric vehicles will witness high penetration

of MacPherson strut, double wishbone, and multilink

suspension systems. High-end EV models such as

Porsche Taycan and BMW i4 use air suspension in both

front and rear axles. Mid-segment vehicles such as the

Kia EV6 and Tata Nexon use MacPherson strut in front

and torsion beam or multilink suspension in the rear.

Thus, the semi-active and active systems are expected

to register high growth rates of 2.9% and 5.4% during

the forecast period. With the increased demand of semiactive

and active systems, the adjacent markets such

as sensors, ECUs and other electronic devices market

are also growing. Hence, suspension manufacturers

& Tier II suppliers have adopted various growth such

as new product launches, mergers & acquisitions,

supply contracts, partnerships, and others to diversify

their global presence and increase their market share.

The automotive suspension market is consolidated.

ZF Friedrichshafen AG, Tenneco Inc., Continental AG,

ThyssenKrupp AG, and KYB Corporation are the top

players in the market, with a 60-70% share. These

players are based in North America, Europe, and Asia

Pacific.

Africa Automotive News l 2023 27

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