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PROSPER SPRING DIGITAL

Black Country Chamber of Commerce membership magazine; business advice and information

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CHAMBER NEWS<br />

The full Black Country Chamber of Commerce QES<br />

Quarter 4 2023 summary findings included:<br />

Business Confidence - turnover to<br />

grow next 12 months<br />

Sales Trends: Domestic and Export<br />

n 36 per cent of firms reported an increase in domestic sales, up<br />

from 26 per cent in Quarter 3, while 42 per cent reported no<br />

change and 14 per cent reported a decrease.<br />

n 6 per cent of firms reported an increase in overseas sales while 14<br />

per cent reported no change. 13 per cent reported a decrease.<br />

n 31 per cent of businesses saw an increase in domestic orders this<br />

quarter while 5 per cent of businesses reported an increase in<br />

overseas orders.<br />

Recruitment<br />

n Just over half (57 per cent) of Black Country firms attempted to<br />

recruit over the past quarter, down from 71 per cent in Quarter 3.<br />

n 62 per cent of firms across the Black Country experienced<br />

recruitment difficulties in Quarter 4 compared to 71 per cent in<br />

Quarter 3.<br />

n The majority of firms in the region found it difficult to recruit<br />

skilled/ technical staff.<br />

Black Country<br />

% response<br />

Profitability to grow<br />

next 12 months<br />

National<br />

% response<br />

Business Resilience<br />

n Rising labour costs are rivalling the rise of utility prices as a<br />

pressure point for businesses this quarter.<br />

n Labour costs and utilities are among the highest concerns for<br />

firms across all sectors in the region at 43 per cent and 47 per<br />

cent, respectively.<br />

n Cashflow has increased for 26 per cent of firms while investment<br />

plans have increased for equipment and training for 20 per cent<br />

and 24 per cent of Black Country businesses, respectively.<br />

Black Country<br />

% response<br />

Sales increases expected in<br />

next 12 months<br />

National<br />

% response<br />

Business Confidence<br />

n 71 per cent of Black Country businesses believe turnover will<br />

improve over the next 12 months compared with 55 per cent in<br />

Quarter 3.<br />

n 58 per cent of Black Country businesses believe profitability will<br />

improve over the next 12 months compared to 45 per cent in Q3.<br />

Black Country<br />

% response<br />

National<br />

% response<br />

National trends: Confidence returns – just<br />

The Black Country Chamber of Commerce results were<br />

released after the latest British Chamber of Commerce’s<br />

Quarterly Economic Survey, the UK’s largest independent<br />

survey of business sentiment and a leading indicator of UK GDP<br />

growth, showed a small rise in business confidence.<br />

The national results showed the percentage of firms<br />

expecting an increase in turnover over the next year (56 per<br />

cent) had risen to the highest level since Q1 2022 when Covid<br />

restrictions were lifted. The data also revealed that more firms<br />

expect price hikes, ending the downward trend of the last two<br />

years.<br />

The survey, conducted in November, of over 5,000 firms<br />

across the UK – 91 per cent of whom are SMEs (fewer than 250<br />

employees) – showed:<br />

n Business confidence improved in Q4, with 56 per cent of<br />

UK businesses expecting an increase in turnover in the next<br />

twelve months.<br />

n Sales: Despite this boost, most firms continue to report no<br />

improvement to sales, cash flow or investment.<br />

n Downward trend in price growth expectations ends with<br />

more expecting their prices to rise over the next three months.<br />

n The hospitality sector continues to struggle<br />

disproportionately, with nearly a third (32 per cent) of firms<br />

reporting a decrease in investment.<br />

16 <strong>PROSPER</strong> <strong>SPRING</strong> 2024

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