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Apple iTunes Plus<br />

$1.29 per track • apple.com<br />

With just over 300,000 EMI songs<br />

and limited new releases, iTunes<br />

Plus is more like iTunes C+. Still,<br />

the interface remains the best in<br />

the business, while its high-quality<br />

audio is easy on the ears. But you’d<br />

better back up those tracks: There’s<br />

no re-downloading them, and at<br />

$1.29, these are the costliest DRMfree<br />

tunes you can buy.<br />

eMusic<br />

$10 per month for 30 downloads •<br />

emusic.com<br />

With 2.7 million tracks selling for<br />

about 33 cents each, eMusic is<br />

aces for DRM-free tunes. A greatly<br />

improved download manager offers<br />

even more reason to rock. Borked<br />

downloads are easy to recover, and<br />

the site has some of the best music<br />

writing on the Web. The trade-off?<br />

No major labels.<br />

Rhapsody<br />

99 cents per track, 89 cents for<br />

subscribers • rhapsody.com<br />

MP3 files ripped at 256 Kbps?<br />

That’s digital done right. Rhapsody’s<br />

interface is clean and simple, and<br />

the catalog from Universal features<br />

everything from new 50 Cent to<br />

old Johnny Cash. But the label’s<br />

commitment phobia might stop<br />

the music come 2008.<br />

Wal-Mart<br />

94 cents per track • walmart.com<br />

With both EMI and Universal on<br />

board, Wal-Mart currently has the<br />

best selection of major-label music.<br />

Sure, the browser-based store<br />

works only with Internet Explorer<br />

(Firefox is coming), editorial is less<br />

than comprehensive, and navigation<br />

is clunkier than driving a U-Haul.<br />

But it’s well worth it for unfettered<br />

tunes at rock-bottom prices.<br />

Portable Media<br />

Burning Question<br />

Where Can I<br />

Buy DRM-Free<br />

Music?<br />

This is how it’s always been: If you wanted to download<br />

major-label music, you had to either put up with<br />

copyright protection or steal tunes. But 2007 marked a<br />

major attitude shift toward digital rights management.<br />

You can now find popular tracks without the special<br />

embedded code controlling how many times and on<br />

how many devices they can be played or copied.<br />

Free-culture advocates have been clamoring for<br />

DRM-less tunes for years, as have audiophiles who<br />

want to buy music without getting locked into proprietary<br />

formats or specific media players. Indie<br />

stores like eMusic and Audio Lunchbox have been<br />

selling unrestricted MP3s for some time, but few people held out hope that this model<br />

would trickle into the mainstream—until this year.<br />

The instigator? None other than Steve Jobs, CEO of DRM-protected music’s biggest<br />

vendor. “Convincing [labels] to license their music to Apple and others DRM-free will<br />

create a truly interoperable music marketplace,” he wrote in an open letter to the recording<br />

industry in February. “Apple will embrace this wholeheartedly.”<br />

Industry watchers claimed Jobs’ letter was a sly attempted end run around European<br />

regulators pushing Apple to open up iTunes’ proprietary format. But it was no bluff. In<br />

May, the company started vending DRM-free tunes from EMI. For the first time, you could<br />

buy unprotected tracks by the Rolling Stones, the Beastie Boys, and David Bowie.<br />

Then it was pile-on time. Soon after Apple’s announcement, Amazon.com proclaimed<br />

that it had a DRM-free store in the works. EMI began selling unrestricted music directly<br />

from artists’ Web sites using Snocap, a music-retailing tool from Napster creator Shawn<br />

Fanning. In August, Universal announced it was going to sell DRM-free tracks on Rhapsody,<br />

Amazon.com, Wal-Mart.com, and a new service called gBox. Notably missing: Apple.<br />

But things are still tentative. Universal has yet to fully commit (it’s doing a trial run<br />

that will extend through January 2008), while the other two major labels—Sony BMG<br />

and Warner Music—are watching from the sidelines. Jobs predicts half of iTunes will<br />

be DRM-free by year’s end. Russ Crupnick, entertainment analyst at NPD Group, calls<br />

that prediction optimistic but notes, “Things could change quickly.”<br />

That’s an understatement. With announcements coming out faster than Jay-Z remixes,<br />

everything is up in the air for consumers. Only Amazon and Wal-Mart have deals with<br />

both EMI and Universal; by press time, Amazon had yet to launch its store. The service<br />

with the biggest selection, eMusic, remains a special-interest retailer that shrugs at the<br />

Top 40 hit machine. If you’re into Latin, world, or folk, various niche players are making<br />

a buck or two on the long tail. However, if you want to queue up some Simon and Garfunkel<br />

wherever and whenever, you’ll have to make do with the sounds of silence. —m.h.<br />

WIRED TEST<br />

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