03.01.2013 Views

urban - Norco

urban - Norco

urban - Norco

SHOW MORE
SHOW LESS

You also want an ePaper? Increase the reach of your titles

YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.

ArmorLite<br />

Tapered Head Tube<br />

<strong>Norco</strong>’s carbon frames are manufactured with only the highest quality<br />

materials, right down to the resin we use to hold everything together.<br />

Our superior quality ArmorLite resin produces an exceptionally strong<br />

bond that enhances frame strength, prevents damage and increases<br />

impact resistance. ArmorLite resin is so efficient that less of it is required<br />

– enabling us to produce carbon frames that are both stronger AND<br />

lighter than those manufactured using conventional resins.<br />

Tapered head tubes provide three major benefits to riders: stiffness,<br />

responsiveness and durability. A wider head tube junction leaves room<br />

for a larger down tube, enabling engineers to create a stiffer, more<br />

efficient pedaling platform. The wider junction also enables us to use<br />

forks with stiffer, stronger fork crowns and steer tubes; these forks<br />

are less prone to flex, so riders experience enhanced responsiveness<br />

and control in the handling of the bike. Tapered head tubes also enable engineers to optimize<br />

headset bearings. Oversized 1 1/2” lower bearings are stronger and more durable, and they<br />

are better at dissipating loads and handling impacts. Smaller 1 1/8” upper bearings, which<br />

experience less load, are lighter. Combined, all of these tapered head tube benefits contribute<br />

to a more thrilling ride experience.<br />

PressFit BB30<br />

A PressFit 30 bottom bracket offers all of the stiffness benefits of a<br />

BB30 bottom bracket, and adds a few unique benefits of its own.<br />

With PressFit 30 bottom brackets, bearings are housed in nylon<br />

cups that are pressed directly into the BB shell. This eliminates the<br />

need for the aluminum sleeve used in traditional BB30 designs and<br />

therefore reduces overall weight. The PressFit 30 system also creates<br />

a better seal around bearings, increasing their lifespan and reducing the possibility of a blowout.<br />

PressFit 30 BBs are less prone to creaking than other BBs and are compatible with all BB30<br />

cranksets.<br />

Dual Route Technology<br />

Dual Route technology is <strong>Norco</strong>’s internal cable routing system,<br />

designed to accommodate both mechanical and electrical shifting<br />

cables. This innovative design reduces internal contact points, reducing<br />

cable friction, increasing durability and prolonging the lifespan of cables.<br />

Less friction means smoother, more reliable shifting over a longer<br />

period of time. And the Dual Route system is designed to make it easy<br />

for riders to upgrade from mechanical to electrical shifting systems.

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!