Annual Report 1998

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10 STRATEGY Profitable expansion Profit maximizing in present structure Raw material supply and sawmill operations Organization, products and markets Germany Great Britain France Sweden The Netherlands Italy Belgium US Austria Denmark Spain Norway Group’s 12 largest markets Net sales by product group 1998 Net sales 1998, SEK M +1% +12% -6% +5% +62% -20% SCA Forest and Timber Forest management Sawn timber products Forest fuel SCA’s business concept, strategy and organization are based on vertical integration to capitalize on synergies, from raw materials to end-products, thereby maximizing SCA’s earnings in each area of operations and for the Group as a whole. -4% +8% +1% +9% +4% +5% 0 2,000 4,000 6,000 8,000 10,000 12,000 SCA’s 12 largest markets in 1998 accounted for 86% of the Group’s net sales. (Percentage indicates change compared with 1997) HYGIENE PRODUCTS PACKAGING SCA Hygiene Products Tissue products Incontinence products Feminine hygiene products Baby diapers GRAPHIC PAPER SCA Graphic Paper Newsprint, LWC paper, SC paper and pulp SCA Fine Paper Coated and uncoated fine paper SCA Paper Trade Merchant operations Forest and Timber 6% Fine paper, merchanting 18% Woodcontaining publication papers 12% Liner products, external deliveries 5% SCA Packaging Corrugated board packaging Containerboard Forest and Timber Raw Materials and Logistics SCA Raw Materials and Logistics Coordinated purchasing of raw materials, energy and transport services Recovered paper Distribution SCA’s hygiene products account for 41% of the Group’s net sales. Fluff products 20% Tissue products 21% Corrugated packaging, incl. raw materials 18%
Operations in brief 1998 Group total 1 SEK 61,273 M SEK 6,428 M SEK 47,401 M SEK 6,970 M 32,082 Net sales Operating profit Average capital employed Operating cash flow Average number of employees HYGIENE PRODUCTS Pages 12–17 Share of Group total Share of Group total Share of Group total Share of Group total Net sales PACKAGING Pages 18–23 Net sales GRAPHIC PAPER Pages 24–27 Net sales Forest and Timber Pages 28–29 Net sales SEK 26,164 M 43% SEK 15,035 M 25% SEK 18,902 M 31% SEK 3,985 M 7% Operating profit Operating profit Operating profit Operating profit SEK 2.404 M 37% SEK 1,480 M 23% SEK 1,851 M 29% SEK 722 M 11% Capital employed Capital employed Capital employed Capital employed Raw Materials and Logistics Page 30 Coordinated Group purchasing of recycled paper and other raw materials, energy and transport services. 1 Consolidated net sales does not include intra-Group deliveries. Net sales reported for the business areas include intra-Group deliveries, however. The Group totals also cover other operations not included in the business areas. SEK 11,625 M 25% SEK 11,499 M 24% SEK 14,705 M 31% SEK 4,984 M 11% Operating cash flow Operating cash flow Operating cash flow Operating cash flow SEK 2,407 M 35% SEK 1,778 M 26% SEK 2,119 M 30% SEK 672 M 10% Average number of employees Average number of employees Average number of employees Average number of employees 13,826 43% 9,895 31% 5,905 18% 1,118 3% 11
Page 1 and 2: Annual Report 1998 Qualitative grow
Page 3 and 4: 1998 SCA’s cash flow from operati
Page 5 and 6: Rexam Plc covering the acquisition
Page 7 and 8: Business concept SCA’s business c
Page 9 and 10: SCA’s Graphic Paper and Forest an
Page 11: Data per share All earnings figures
Page 15 and 16: The Hygiene Products business area
Page 17 and 18: SCA’s STRATEGY AND MARKET POSITIO
Page 19 and 20: paper, paper hand towels, soap with
Page 21 and 22: Industrial packaging, for example f
Page 23 and 24: SCA’s strategy and market positio
Page 25 and 26: SCA produced 2,168,000 tons of line
Page 27 and 28: The Graphic Paper business area is
Page 29 and 30: The customer-oriented rationalizati
Page 31 and 32: FOREST AND TIMBER Forest and Timber
Page 33 and 34: Human resources PERSONNEL PROGRAM F
Page 35 and 36: Each year, the Hygiene Products bus
Page 37 and 38: THE YEAR 2000 The Group’s operati
Page 39 and 40: forestry operations via ISO 14001 (
Page 41 and 42: TRANSPORT Each year, large quantiti
Page 43 and 44: Financial risk management SCA is ex
Page 45 and 46: Financial review Board of Directors
Page 47 and 48: now being consolidated. The plan in
Page 49 and 50: DISCUSSION AND ANALYSIS, CASH FLOW
Page 51 and 52: DISCUSSION AND ANALYSIS, STATEMENT
Page 53 and 54: DISCUSSION AND ANALYSIS, BALANCE SH
Page 55 and 56: Accounting principles The SCA Group
Page 57 and 58: Notes to the financial statements P
Page 59 and 60: Note 8 Tangible assets, cont. Build
Page 61 and 62: Note 15 Shareholders’ equity, con
Page 63 and 64:
Note 21 Contingent liabilities Grou
Page 65 and 66:
Note 26 SCA’s employees The distr
Page 67 and 68:
Specification to Note 10 Parent Com
Page 69 and 70:
Specification to Note 10, cont. Gro
Page 71 and 72:
Auditor’s report TO THE GENERAL M
Page 73 and 74:
Group by country Net sales Average
Page 75 and 76:
Definitions and key ratios Calculat
Page 77 and 78:
Production capacities (excluding fl
Page 79 and 80:
Appointed by employees Deputy membe
Page 81 and 82:
Michael Bertorp (1949). Executive V
Page 83 and 84:
The Annual General Meeting of share
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Annual Report 1998

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